PPC Executive

1 week ago

Noida, Uttar Pradesh, India Sterco Digitex Pvt Limited Full time ₹ 50,000 - ₹ 1,50,000 per year

Job Title: PPC Executive

Location: Noida, Sector 2

Required: 3+ Years experience

Working Days: 2nd & 4th Saturday Off, Rest Saturday working

Company Profile:

Sterco Digitex is a Digital Media Company specializing in high-end services in the spectrum of Web, Digital Marketing , and New Media.

The company is reckoned as one of the most trusted information technology companies, owing to its proven command over the medium and in-depth understanding of digital media technology. We have a successful track record of over 25+ years in serving our clients with innovative and specialized IT solutions.

You can visit-:

Job Summary

We are seeking a results-driven PPC Executive to plan, implement, and optimize pay-per-click campaigns across multiple platforms. The ideal candidate will have a strong analytical mindset, hands-on experience with Google Ads, Meta Ads, and other PPC channels, and a passion for driving measurable ROI through data-driven decision-making.

Key Responsibilities:


• Develop, execute, and manage paid media campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other digital channels.


• Specialized in Google AdWords and their Management from Keyword research to Campaign management to Meeting with Client with detailed presentation report.


• Conduct keyword research, audience segmentation, and competitor analysis to identify opportunities for growth.


• Optimize campaign performance through A/B testing, bid management, ad copy optimization, and landing page improvements.


• Monitor daily campaign budgets, pacing, and performance metrics to ensure maximum ROI.


• Collaborate with the creative and content teams to develop compelling ad creatives and landing pages.


• Track, analyze, and report campaign performance metrics using tools like Google Analytics, Google Data Studio, or Looker Studio.


• Stay up-to-date with the latest PPC trends, platform updates, and best practices.


• Manage relationships with advertising platforms and third-party vendors.


• Provide strategic recommendations to improve overall paid media strategy.

Requirements:


• Bachelor's degree in Marketing, Business, or a related field.


• 3+ years of hands-on experience managing PPC campaigns.


• Proficiency with Google Ads, Meta Ads Manager, Google Analytics, and Tag Manager.


• Strong analytical and Excel/Sheets skills.


• Experience with conversion tracking, attribution models, and remarketing strategies.


• Excellent written and verbal communication skills.


• Google Ads and/or Meta Blueprint certification preferred.

Expertise skill:


• Google Ad Words


• PPT


• Excel

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