PPC Expert I/E1-JM1

2 days ago

Noida, Uttar Pradesh, India Software Engineering Firm Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Manage and develop the company's pay-per-click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget and manage internet pay-per-click advertising campaigns strategy, reporting, implementation, and analysis of ad performance.

Responsibilities

- Creating PPC campaigns – keyword research & additions, ad copywriting, etc.

- Responsible for bid management and optimization of multi-market PPC campaigns to agreed campaign/profitability targets

- Delivering performance reporting and insights.

- Assisting with creating, optimizing and reporting PPC campaigns using Google ads and bid management solutions

- Running various ads on paid channels(Google ads, Bing/Microsoft ads, FB/Meta Ads, LinkedIn ads etc.)- Keyword and audience persona research.

- Creating Re-marketing campaigns- Adjust budget & Optimize bids to gain better ROI

Skills / Attributes Required

- Google Adwords Certification.- Ability to interpret and analyze large amounts of complex data from multiple sources

- - Creative mindset with strong written and verbal communication skills 3-8 years of experience as a PPC Strategist or similar role in

-Depth experience with website analytics tools (e.g, Google Analytics, Ahref/Semrush/SE Ranking etc.) Up-to-date with the latest trends and best practices in SEM.

-Develop and implement the Paid strategy that reflects the business needs and drives leads.

-Strong organizational, time management, and analytical skills.

-Team player

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