PPC Executive
3 days ago
Job Title: PPC Expert (Search, Display, Shopping Ads)
Location:
Noida, India
Experience Required:
3+ years in PPC Campaign Management
Job Overview:
We are seeking a highly skilled and results-driven
PPC Expert
to manage and optimize pay-per-click campaigns for our clients, particularly those based in the
US and Canada
. The ideal candidate will have hands-on experience running various types of PPC campaigns, including
Search Ads, Display Ads, and Shopping Ads
across platforms like
Google Ads, Bing Ads, Facebook Ads
, and others.
You will be responsible for driving traffic, generating leads, and maximizing the ROI of our digital ad campaigns. The candidate should be proactive, data-driven, and have strong communication skills in English, both written and verbal.
Key Responsibilities:
- Campaign Management:
Set up, manage, and optimize
Search Ads
,
Display Ads
, and
Shopping Ads
for clients in the US and Canada. - Performance Analysis:
Analyze key metrics (CTR, CPC, ROI, Conversion Rate) and optimize campaigns to achieve the best possible results. - Strategy Development:
Develop and implement strategies that meet client goals, while staying within budget. - Client Reporting:
Provide regular updates and detailed performance reports to clients. - A/B Testing:
Conduct A/B testing for ad copy, landing pages, and bidding strategies to improve campaign performance. - Keyword Research:
Conduct thorough keyword research and analysis to ensure optimal ad targeting. - Competitive Analysis:
Stay up-to-date on industry trends, competitor strategies, and best practices to maintain a competitive edge. - Budget Management:
Oversee and manage client budgets to ensure efficient spending and optimal campaign performance.
Qualifications:
- Experience:
Minimum 3 years of experience managing PPC campaigns, particularly for US and Canadian clients. - PPC Platforms:
Hands-on experience with
Google Ads
,
Microsoft Advertising (Bing Ads)
,
Facebook Ads
, and
Google Shopping
. - Skills:
Strong analytical skills and experience with Google Analytics, Excel, and other PPC reporting tools. - Communication:
Fluent in
English
, with excellent written and verbal communication skills. Ability to explain complex concepts to clients in simple terms. - Certifications:
Google Ads certification or other relevant PPC certifications are a plus. - Attention to Detail:
High attention to detail and ability to work with minimal supervision. - Problem-Solving:
Proactive problem-solver with a results-oriented mindset.
Additional Benefits:
- Opportunity to work with international clients in a fast-paced, growing company.
- Professional development and training opportunities.
How to Apply:
If you are passionate about digital advertising, have a strong track record of success, and are ready to take on new challenges, please send your resume and portfolio of recent PPC campaigns to
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