Digital Marketing, Branding

7 hours ago

Mohali, Punjab, India NS Ventures Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Senior Digital Marketing & Branding Specialist

Role Overview

NS Ventures India is seeking a
Senior Digital Marketing & Branding Specialist
to lead the company's digital presence, branding initiatives, and content strategy. The ideal candidate will combine expertise in
digital marketing, creative design, copywriting, and branding
to build a strong market identity for NS Ventures across web, social, and client touchpoints.

Key Responsibilities

  • Lead
    digital marketing campaigns
    across social media, web, and email marketing.
  • Develop and manage
    branding strategies
    to enhance company positioning in real estate marketing and allied industries.
  • Oversee
    graphic design
    for web, social media, presentations, and marketing materials.
  • Ensure
    visual branding consistency
    across platforms (layout, typography, and color).
  • Write and refine
    copy for various digital channels
    , ensuring alignment with brand voice.
  • Leverage
    AI tools
    for content and design creation to scale output.
  • Monitor campaign performance using
    analytics tools (Google Analytics, Meta Business Suite, LinkedIn Ads)
    and prepare actionable reports.
  • Collaborate with business, sales, and design teams to ensure marketing supports business goals.
  • Coordinate external vendors, agencies, and partners for campaign execution.

Required Skills & Experience

  • 5+ years of experience in
    digital marketing, branding, or creative strategy
    .
  • Strong knowledge of
    SEO, SEM, social media ads, and content marketing
    .
  • Hands-on experience with
    design tools
    (Adobe Creative Suite, Canva, Figma).
  • Proven ability to
    create and implement brand guidelines
    .
  • Strong
    copywriting and storytelling
    skills for digital channels.
  • Familiarity with
    AI-driven content tools
    (ChatGPT, MidJourney, Canva AI).
  • Excellent
    coordination, leadership, and project management skills
    .

Qualifications

  • Bachelor's/Master's in
    Marketing, Design, Communications, or related field
    .
  • Experience in
    real estate marketing
    or B2B branding preferred.

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