Marketing Head

2 days ago

Greater Noida, Uttar Pradesh, India ITS The Education Group Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Role & responsibilities

1. Strategic Marketing & Branding

  • Develop and execute an integrated marketing strategy for admissions, placements, academic programs, events, and corporate outreach.
  • Ensure consistent brand messaging across all platformsprint, digital, broadcast, and on-ground.
  • Design and implement brand campaigns (e.g., Open House, Convocation, Faculty Development Programs) for internal and external audiences.
  • Develop a unified Brand Communication Strategy to maintain consistency in tone, messaging, and visual identity across all channels.

2. Digital Marketing & Web Presence

  • Lead digital marketing campaigns across platforms (Google, Meta, LinkedIn, etc.) to generate quality leads and enhance online visibility.
  • Manage agency partners handling SEO/SEM, social media marketing, content creation, and digital design.
  • Regularly review and update the website to ensure accuracy, strong SEO performance, and an excellent user experience.

3. Social Media & Content Strategy

  • Oversee the social media content calendar and storytelling for platforms such as Facebook, Instagram, LinkedIn, Twitter, and YouTube.
  • Create engaging stories highlighting student life, placements, faculty achievements, research, alumni success, and campus events.
  • Encourage user-generated content, influencer collaborations, and creative campus branding initiatives.

4. Print & Outdoor Media

  • Manage print media buying, creative conceptualization, ad releases, and press communication for campaigns.
  • Coordinate with agencies and internal teams to ensure timely delivery of impactful visuals and messaging.
  • Oversee outdoor branding such as hoardings, bus shelters, and metro branding based on campus requirements.

5. Event & PR Management

  • Design media strategies and promotional materials for flagship events like Convocations, Conferences, HR Summits, and Admission Drives.
  • Build and maintain relationships with media outlets for press releases, coverage, and institutional announcements.
  • Ensure strong brand visibility of I.T.S Greater Noida across top-tier media publications.

6. Budgeting & Reporting

  • Develop and manage the annual marketing budget in alignment with institutional goals.
  • Track ROI and performance metrics using tools like Google Analytics, Meta Business Suite, and CRM/Lead Management systems.
  • Present periodic reports on campaign performance, brand metrics, and student engagement analytics.

7. Collaboration & Team Management

  • Collaborate with the senior leadership team to align institutional goals with marketing and branding strategies.
  • Lead, guide, and mentor a team of Managers, delegating tasks based on individual strengths and potential.

Preferred candidate profile

Key Competencies

  • Strategic Marketing Planning
  • Digital Marketing & Lead Generation
  • Brand Storytelling & Content Strategy
  • Campaign Execution & Performance Analysis
  • Stakeholder & Vendor Management
  • Creativity and Attention to Detail
  • Strong Communication and Media Relations Skills

Qualifications & Experience

  • Postgraduate in Marketing or a related field (MBA preferred).
  • 1015 years of relevant experience in the Education or EdTech sector, with at least 5–7 years in a senior marketing leadership role.
  • Strong understanding of digital platforms, marketing analytics, media buying, and institutional brandin

  • Head of Marketing

    1 week ago

    Greater Noida, Uttar Pradesh, India Unjob Full time ₹ 4,20,000 - ₹ 6,00,000 per year

    Position: Head of MarketingLocation: On-siteEmployment Type: Full-timeSalary: 4.2-6 L base salaryAbout is world's first content based freelancer marketplace. We are changing the way people connect with freelance and gig opportunities. Our platform helps businesses and freelancers collaborate faster, smarter, and better. We are looking for a passionate...

  • Marketing Head

    1 week ago

    Noida, Uttar Pradesh, India Forever Tourism LLC Full time ₹ 4,20,000 per year

    Job Title: Marketing Head (Remote)Industry: Travel & TourismExperience Required: 2–4 yearsLocation: RemoteAbout UsForever Tourism LLC is a leading travel and tourism company specializing in global tour packages, ticketing (air/sea/land), Dubai and India holidays, desert safaris, skip-the-line attractions, visa services, and hotel bookings. We are looking...

  • Head of Marketing

    2 weeks ago

    Noida, Uttar Pradesh, India GLA University Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Job Title:Head of MarketingLocation:Greater NoidaDepartment:Marketing & CommunicationsReports To:Vice President Corporate RelationsAbout the Role:We are seeking a visionary and strategicHead of Marketingto lead our university's marketing and branding initiatives. This role will be responsible for positioning the institution as a leader in education,...

  • Head of Digital Marketing

    1 week ago

    Noida, Uttar Pradesh, India MedMaster Academy Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Company DescriptionMedMaster Academy is an innovative platform for medical and healthcare education, leveraging cutting-edge technology to provide interactive and immersive learning experiences. MedMaster Academy offers a range of fellowship, diploma, vocational, and certification programs for healthcare professionals such as Family Medicine, Diabetes...

  • Head Digital Marketing

    2 weeks ago

    Noida, Uttar Pradesh, India Namifyx Full time ₹ 8,33,333 - ₹ 25,00,000 per year

    The Head of DM will be responsible for driving global awareness, community growth, and adoption of a blockchain ecosystem. The role requires deep knowledge of crypto marketing, token launches, community management, and Web3 adoption strategies.

  • Head of Branding and Strategy

    2 weeks ago

    Greater Noida, Uttar Pradesh, India Aadi Polymers Private Limited Full time ₹ 18,00,000 - ₹ 23,90,000 per year

    Job Opening: Head of Branding & StrategyLocation: Greater Noida (Surajpur)Aadi Polymers is launching an exciting new B2C mattress brand and is seeking a visionary Head of Branding & Strategy to lead the journey. We're looking for someone with a proven track record of building and launching consumer brands, who can take charge of brand positioning, strategy,...

  • Head - Marketing

    2 weeks ago

    Noida, Uttar Pradesh, India Anmol Industries Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    We are seeking an experienced and dynamic Marketing Head to lead the strategic marketing initiatives for Anmol's diverse product portfolio. The role involves brand management, digital and traditional marketing, market research, ATL/BTL planning, new product launches, and driving revenue growth through strong products presence and consumer engagement.Key...

  • Head of Sales Marketing

    2 weeks ago

    Noida, Uttar Pradesh, India SBC EXPORTS LIMITED Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Job Description: Sales Head (Garments)Position:Sales HeadLocation: NoidaExperience: Minimum 10 years in theGarment industryEmployment Type: Full-TimeJob SummaryThe Sales Head will be responsible for driving sales growth, managing regional operations, and leading a team to achieve business objectives within the assigned zone. The candidate must have extensive...

  • Hiring For Marketing Executive

    2 weeks ago

    Greater Noida, Uttar Pradesh, India Galaxy Blue Sapphire Plaza Full time ₹ 3,00,000 - ₹ 9,00,000 per year

    To assist marketing Head and coordination Marketing campaign online and offline platforms like (Facebook, Instagram, LinkedIn).Develop and manage social media advertising campaign Manage and optimize Google Ads campaigns.

  • Head – Marketing

    2 weeks ago

    Noida, Uttar Pradesh, India Anmol Industries Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Reporting to:Executive DirectorIndustry:FMCG – Biscuits & Bakery productsAbout Anmol Industries Ltd.:Anmol Industries Ltd. is a leading Indian biscuit and bakery products manufacturer headquartered in Kolkata, with a strong presence across the country and a well-established corporate/marketing office in Noida. With over three decades of experience in...