Product Marketing Manager
5 days ago
Position
:
Product Marketing Manager
Location: Indore, India
Compensation: Competitive and experience-driven
Working Hours: Fulltime, IST hours
We are looking for a Product Marketing Manager who can define and execute go-to-market strategies across suite of vertical SaaS solutions for a luxury retail brand. From manufacturing and wholesale to retail and repair, you'll shape how the company brings in new features and products to market, craft messaging that resonates with each audience, and enable their sales and customer success teams to win. You'll work closely with product managers, sales leaders, and designers to ensure the value proposition is clearly articulated and consistently delivered across all touch points.
Key Responsibilities:
- Positioning & Messaging: Develop differentiated, audience-specific product messaging for all four verticals—manufacturing, wholesale, retail, and repair.
- Go-to-Market Strategy: Own GTM planning and execution for product launches and feature rollouts. Align with cross-functional stakeholders to ensure timely and impactful launches.
- Sales Enablement: Create product collateral, one-pagers, case studies, competitive battle cards, and sales decks tailored for each vertical's sales cycle.
- Demand Generation Support: Collaborate with the growth marketing team to support campaigns that drive top-of-funnel awareness and qualified pipeline.
- Customer & Market Insights: Conduct customer interviews, win/loss analyses, and competitor research to drive positioning and influence the product roadmap.
- Website & Digital Presence: Help evolve our digital content and web presence to reflect product updates, new use cases, and vertical-specific solutions.
- Event & Field Marketing: Support planning and execution of trade shows, webinars, and verticalspecific outreach campaigns.
Qualifications
Minimum Qualifications
o Bachelor's degree in BE/B.Tech/BBA or an equivalent field
o MBA is mandatory
o Excellent communication and problem-solving skills
Preferred Qualifications
o Minimum 5 years of experience in marketing with a minimum of 2 years in B2B SaaS product marketing, ideally in vertical or enterprise software
Experience / Skills Required
Experience working across multiple verticals or customer segments is strongly preferred.
Strong storytelling and written communication skills—you can translate complex features into compelling value propositions.
Comfortable owning GTM strategies and working cross-functionally to execute them.
Self-starter with strong project management skills and attention to detail.
Familiarity with the U.S. market or global B2B software marketing is a plus.
Interest or experience in supply chain, manufacturing, or retail software is a bonus.
𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐫𝐞𝐬𝐮𝐦𝐞𝐬 𝐭𝐨 𝐛𝐞 𝐬𝐞𝐧𝐭 𝐭𝐨 .𝐢𝐧
𝐒𝐮𝐛𝐣𝐞𝐜𝐭 𝐋𝐢𝐧𝐞 :
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