Business Development Specialist

6 days ago

Nagercoil, Tamil Nadu, India Lime Outreach Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description:

Lime Outreach is a B2B Email Outreach & Account Based Outreach Marketing company dedicated to accelerating sales by providing high-quality, targeted leads tailored to specific business needs. With a focus on industries such as Semiconductor, Manufacturing, Embedded Systems, Robotics, Industrial Automation, and Medical Device Development, Lime Outreach helps companies reach their sales goals through targeted outreach strategies.

Role Description:

We are looking for a
growth-oriented Lead Generation & Marketing Executive
who can help Lime Outreach build qualified B2B contact lists, manage LinkedIn marketing, optimize SEO, and handle CRM operations.

This role is ideal for someone with a
startup mindset
, eager to learn, execute, and grow quickly in the digital marketing and lead generation space.

Key Responsibilities:

  • Conduct
    market research
    and identify target companies & decision-makers using
    Apollo, ZoomInfo, and LinkedIn Sales Navigator
    .
  • Build and maintain verified contact databases for outbound marketing.
  • Execute
    LinkedIn marketing campaigns
    using automation tools (e.g., Expandi, LinkedHelper, Dripify).
  • Work with the internal team to support
    email outreach and ABM campaigns
    .
  • Manage and update leads, deals, and communication logs in
    Zoho One CRM
    .
  • Collaborate on
    SEO and content optimization
    , keyword research, and analytics tracking using tools like
    SEMrush
    and
    Google Analytics
    .
  • Support marketing analytics and reporting to measure campaign success.
  • Contribute new ideas and creative approaches to improve Lime Outreach's marketing systems and growth strategies.

Required Skills:

  • Apollo, ZoomInfo, LinkedIn Sales Navigator
  • Zoho CRM / Zoho One suite
  • LinkedIn automation tools (Expandi, Dripify, etc.)
  • Basic understanding of
    SEO, Google Analytics, SEMrush
  • Excel / Google Sheets proficiency
  • Excellent research and analytical skills
  • Strong written and communication skills (English proficiency)

Education:

B.E. / B.Tech
(any stream) with
MBA (Marketing or Business Management)
preferred.

Certification in digital marketing is a plus.

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