CRM Executive

10 hours ago

Gurgaon, Haryana, India 55aaceee-9ebe-4b4b-bda7-c77c281cd667 Full time ₹ 3,50,000 - ₹ 4,00,000 per year

We're Hiring: CRM Manager & Performance Marketing Specialist

Location: [Add Location]

Experience: 2–5 Years

Preferred Tool Expertise: Freshworks Suite

About Us:

Unlimitr (formerly HealthClickAway) is on a mission to redefine digital health & wellbeing. We are scaling fast and looking for a dynamic professional who can own our CRM engine and drive performance marketing with precision.

Role Overview

We're looking for a hybrid talent who understands CRM workflows and performance marketing end-to-end. Someone who can optimise user journeys, build automations, ensure data hygiene, and simultaneously drive campaigns that deliver measurable ROI.

Key Responsibilities

CRM Management (Freshworks Preferred):

  • Own end-to-end CRM setup, optimization & automation
  • Create and refine funnels, journeys, and customer lifecycle workflows
  • Ensure data hygiene, segmentation, lead assignment & pipeline accuracy
  • Track CRM KPIs (lead sync, lead handling, disposition compliance, funnel drop-offs)
  • Collaborate with Sales, Support & Operations for seamless alignment

Performance Marketing:

  • Plan, execute & optimise paid campaigns across Meta, Google & other platforms
  • Own CAC, ROAS, lead quality & conversion funnel metrics
  • Manage landing pages, A/B tests, and campaign attribution
  • Work closely with creative & product teams for targeted campaigns
  • Analyse performance, share insights & drive continuous improvement

Requirements

  • 2–5 years of experience in CRM + Performance Marketing roles
  • Hands-on experience with Freshworks CRM (highly preferred)
  • Strong analytical mindset with expertise in funnels, attribution & automation
  • Experience working with high-velocity sales-led or consumer-focused businesses
  • Ability to manage cross-functional dependencies and move fast

What You'll Love

  • High ownership role with direct business impact
  • Fast-paced, growth-driven environment
  • Opportunity to build, optimise and scale systems from the ground up
  • Work with a passionate team creating the next big thing in health & wellness

Apply Now:

Send your resume to [your email] with subject: CRM + Performance Marketing – Application

⸻

Job Type: Full-time

Pay: ₹35, ₹40,000.00 per month

Work Location: In person

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