AI-Driven Digital Marketing Manager

6 days ago

Bengaluru, Karnataka, India IMPACTO DIGIFIN TECHNOLOGIES PVT LTD Full time ₹ 6,00,000 - ₹ 18,00,000 per year
Job Title:
AI-Driven Digital Marketing Manager (End-to-End Individual Contributor)

Location: Brookfield, Bangalore (On-Site)

Experience: Minimum 3+ Years

Working Days: Monday to Saturday (Alternate Saturdays Off)

Timings: 10:30 AM – 7:30 PM

Employment Type: Full-Time

About the Role

We are looking for a highly skilled, AI-driven Digital Marketing Manager who can manage everything end-to-end — from strategy to execution — without depending on a team.

This is a complete individual-contributor role for someone who can plan, create, promote, analyze, and optimize digital campaigns independently using AI tools and automation.

The ideal candidate must have strong expertise in AI-based SEO, AI-assisted content creation, and campaign optimization using data and machine intelligence. You will be fully responsible for establishing, executing, and scaling our digital presence using modern, AI-powered techniques.

Key Responsibilities
1. AI-Based Strategy & Planning

Develop and execute comprehensive digital marketing strategies leveraging AI analytics and automation.

Use AI for audience segmentation, competitor analysis, keyword prediction, and trend forecasting.

Manage end-to-end planning, execution, and optimization of all digital marketing activities.

2. AI-Driven SEO & Website Optimization

Perform AI-based SEO using advanced tools (e.g., SurferSEO, SEMrush AI, Jasper SEO).

Optimize website structure, content, and metadata based on AI recommendations.

Track ranking improvements, backlinks, and engagement through data-driven insights.

3. Content Creation & Branding (AI-Powered)

Use AI tools (ChatGPT, Jasper, , etc.) for creating blogs, ad copies, captions, and email content.

Maintain brand tone consistency across all platforms.

Generate creative visuals or concepts using AI design tools when required.

4. Paid Advertising & Campaign Management

Plan, execute, and optimize Google Ads, Meta Ads, LinkedIn Ads, and YouTube campaigns using AI-based targeting and automation.

Conduct AI-powered A/B testing, performance analysis, and audience retargeting.

Monitor CPC, CTR, and conversion metrics to ensure maximum ROI.

5. Social Media & Engagement

Manage all company social handles using AI scheduling and analytics tools.

Plan engaging campaigns with data-driven insights.

Use AI dashboards to track performance and growth.

6. Email Marketing & Automation

Create AI-assisted email campaigns, automated workflows, and segmentation.

Optimize delivery rates, open rates, and click-throughs using predictive AI analytics.

7. Analytics & Reporting

Utilize AI dashboards (Google Analytics, GA4, Tag Manager, and AI-enhanced tools) to monitor KPIs.

Provide weekly and monthly performance reports with actionable insights and improvement plans.

Required Skills & Tools

Mandatory: Strong knowledge and practical use of AI tools for marketing.

Mandatory: Expertise in AI-based SEO.

Tools: Google Ads, Meta Ads, LinkedIn Campaign Manager, GA4, Tag Manager, Search Console

SEO Tools: SEMrush, Ahrefs, SurferSEO, Ubersuggest, or any AI-integrated SEO tool

AI Tools: ChatGPT, Jasper, , Writesonic, HubSpot AI, Midjourney (optional)

Email Tools: Mailchimp, Sendinblue, HubSpot

Design: Canva, Photoshop, Illustrator (AI-enhanced tools preferred)

Excellent content writing, communication, and analytical skills

Eligibility Criteria

Bachelor's degree in Marketing, Communications, or related field.

Minimum 3 years of proven digital marketing experience.

Must be able to independently manage end-to-end digital marketing without a team.

Deep understanding of AI marketing tools and AI-based SEO — mandatory.

Creative thinker with analytical ability and a results-driven mindset.

Why Join Us

Complete ownership of digital marketing strategy and execution.

Exposure to the latest AI-powered marketing innovations.

Creative and performance-driven environment.

Opportunity to shape the organization's entire online presence independently.

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