Ads Executive

1 week ago

Lucknow, Uttar Pradesh, India Digicrowd Solution Full time

About Digicrowd Solution

Founded in September 2019, Digicrowd Solution is a global digital marketing agency helping businesses accelerate growth through innovative strategies. With a team of SEO experts, PPC specialists, and digital marketing professionals, we deliver solutions that drive traffic, generate leads, enhance brand visibility, and maximize ROI. Serving clients worldwide, we are committed to creating tailored strategies that fuel business success.

Role Description

We are seeking a motivated and detail-oriented Ads Executive to support the execution and optimization of paid advertising campaigns across digital platforms. The ideal candidate should have hands-on experience in managing ads, analyzing campaign data, and working in a fast-paced digital environment.

Key Responsibilities

  • Assist in planning and executing paid advertising campaigns on platforms such as Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn.
  • Conduct keyword research, audience targeting, and competitor analysis.
  • Monitor campaign performance and assist in optimizing bids, budgets, and targeting.
  • Coordinate with the design team to develop creatives aligned with campaign objectives.
  • Implement tracking codes, set up UTM parameters, and ensure accurate data collection.
  • Prepare and maintain campaign performance reports with key metrics and insights.
  • Stay updated on trends and best practices in digital advertising.
  • Support the Ads Manager in developing strategies for improving campaign ROI.
  • Maintain records of ad spends, performance benchmarks, and reporting schedules.

Qualifications

  • Bachelor's degree in Marketing, Advertising, Business, or a related field.
  • 1 year of relevant experience in managing paid ad campaigns.
  • Basic understanding of Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
  • Familiarity with advertising metrics such as CPC, CTR, CPA, and ROAS.
  • Knowledge of analytics tools like Google Analytics and Facebook Pixel is preferred.
  • Strong attention to detail and data analysis skills.
  • Good communication and time management skills.
  • Certification in Google Ads or Meta Blueprint is an added advantage.

What We Offer

  • Opportunity to work on diverse and challenging digital campaigns.
  • Learning-oriented and collaborative team environment.
  • Career growth opportunities within a dynamic agency setup.
  • Exposure to high-impact clients and real-time campaign strategies.

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