Head of E-commerce
18 hours ago
We are looking for an entrepreneurial
Head of E-commerce
to
conceptualize, build, launch, and scale a consumer brand from zero
. This is a high-ownership role where the candidate will be responsible for creating the brand identity, defining the digital roadmap, and driving revenue across D2C, marketplaces, and cross-border e-commerce for our diversified product categories including Hair Care, Hair Oils, Hair Treatments, Hair Coloring, Bakhoor & Agarbatti, Henna Paste, Perfumes & Attar, Derma, and Skincare ).
Core Strength Required
- Build the brand from scratch
— positioning, naming inputs, storytelling, packaging direction, pricing, and go-to-market strategy. - Identify target consumers, hero SKUs, and launch phases across digital channels.
Key Responsibilities
- Set up and scale D2C website and marketplace operations (Amazon, Flipkart, Nykaa, etc.).
- Own e-commerce P&L, budgets, CAC, ROAS, and profitability.
- Lead performance marketing, SEO, CRM, retention, and analytics frameworks.
- Drive brand visibility through content, social media, influencers, and community building.
- Coordinate with R&D, packaging, supply chain, and design teams for new product launches.
- Build and manage internal teams, agencies, and technology partners.
- Establish SOPs, dashboards, and scalable systems for growth.
Ideal Candidate
- 7–12+ years of experience in
building and scaling D2C or consumer brands from zero
. - Strong background in FMCG, beauty, personal care, fragrance, or skincare.
- Proven track record of new brand launches (not only managing existing brands).
- Founder mindset: ownership, speed, data-driven decisions, and execution excellence.
Interested candidates may email
their resume to
with the subject line:
Head of E-commerce – Brand Building
-
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