Product Manager – Dairy

2 weeks ago


Noida, Uttar Pradesh, India Saife Vetmed Pvt Ltd Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Title:
Product Manager – Dairy & Poultry

Department:
Marketing/Product Management

Location: Noida Sector 135

Employment Type:
Full-time

Job Purpose:

The Product Manager – Dairy & Poultry is responsible for developing and managing the product portfolio for dairy and poultry sectors. The role involves market analysis, product lifecycle management, strategic planning, and execution to drive growth, profitability, and customer satisfaction within the targeted livestock sectors.

Key Responsibilities:

1. Product Strategy & Lifecycle Management

  • Develop and implement product strategies for the Dairy & Poultry segments.
  • Manage the entire product lifecycle from concept to phase-out.
  • Identify market needs, customer pain points, and opportunities for innovation.
  • Coordinate product launches and promotional activities with cross-functional teams.

2. Market Research & Analysis

  • Conduct market intelligence on competitor products, pricing, and positioning.
  • Monitor trends in animal nutrition, animal health, and production systems.
  • Identify customer segments and define value propositions tailored to each.

3. Sales & Marketing Support

  • Work closely with the sales team to provide product training and technical support.
  • Develop product marketing materials such as brochures, datasheets, and presentations.
  • Assist in designing campaigns to increase product awareness and adoption.

4. Technical Support & Customer Interaction

  • Support key customers, distributors, and partners with technical insights.
  • Gather feedback from the field to improve products or develop new offerings.
  • Represent the company at industry events, exhibitions, and seminars.

Education & Experience

  • Bachelor's or Master's degree in Animal Science, Veterinary Medicine, Agriculture, Agribusiness, or related field.
  • Minimum 3-5 years of experience in product management, sales, or technical roles in the animal nutrition or animal health industry.
  • Proven experience working with dairy and/or poultry sectors is essential.

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