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Media Buyer – Strategy

2 weeks ago


Coimbatore, Tamil Nadu, India Realiti Full time US$ 90,000 - US$ 1,20,000 per year

Job Title:
 Media Buyer – Strategy & Vendor Management

Location:
 [Insert Location]

Experience:
 5+ years

Employment Type:
 Full-Time

About the Role:

We're looking for a skilled and strategic 
Media Buyer
 with over 5 years of experience in media planning, execution, and vendor management. The ideal candidate will have a proven track record of building and executing effective media strategies within the client's allotted budgets, while managing strong relationships with media vendors.

This role involves working closely with clients, internal teams, and external media partners to ensure campaigns deliver maximum impact and ROI.

Key Responsibilities:

·       Develop and execute comprehensive 
media plans
 based on client briefs, budget constraints, and campaign goals.

·       Work closely with 
media vendors and publishers
 to negotiate the best rates, placements, and added value opportunities.

·       Ensure all media buying activities are aligned with the 
approved budget
 while maximizing campaign effectiveness.

·       Track, monitor, and analyze campaign performance, providing actionable insights for improvement.

·       Manage campaign timelines, asset coordination, and ensure deliverables are met as per media schedules.

·       Stay updated with industry trends, pricing models, audience data, and media innovations.

·       Prepare and present post-buy reports to internal stakeholders and clients.

Requirements:

·       Bachelor's degree in Marketing, Advertising, Communications, or a related field.

·       Minimum 5 years of hands-on experience in 
media planning and buying
, including 
vendor management
.

·       Strong knowledge of traditional and digital media platforms.

·       Experience in 
budget management
 and delivering results within financial constraints.

·       Excellent negotiation, communication, and relationship-building skills.