Freelance PPC Expert
4 days ago
**About the Role**
We’re looking for a data-driven and creative **Freelance PPC Expert** with at least one year of experience. You’ll be responsible for planning, launching, and optimizing paid advertising campaigns to maximize ROI across platforms.
**Key Responsibilities**
- Plan, set up, and manage PPC campaigns on Google Ads, Bing, Facebook/Instagram, LinkedIn, and other platforms
- Conduct keyword research and competitor analysis to develop effective strategies
- Create engaging ad copy and visuals aligned with campaign goals
- Monitor daily performance and adjust bids, budgets, and targeting as needed
- Track and analyze metrics such as CTR, CPC, conversions, and ROI
- Prepare performance reports and provide recommendations for improvement
- Stay updated with the latest PPC trends, tools, and platform updates
**Requirements**:
- Minimum **1 year of professional experience** managing PPC campaigns
- Solid knowledge of Google Ads (Search, Display, Shopping), Facebook Ads Manager, and other ad networks
- Understanding of keyword research, targeting, bidding strategies, and conversion tracking
- Strong analytical skills and ability to work with data
- Good written communication skills for ad copy and reporting
**Job Types**: Permanent, Freelance
Work Location: Remote
**Job Type**: Freelance
Contract length: 6 months
Pay: ₹25,000.00 - ₹58,265.03 per month
Work Location: Remote
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