Paid Performance Marketing Expert

Flexible timings
- 5 days working
- Friendly work culture
- Health Insurance

**Benefits of Becoming a Paid Performance Marketing Analyst**:
**Role**: Paid Performance Marketing Expert

**Location**: Tilak Nagar, New Delhi

**Employment Type**: Full-Time

**Experience**:2+ years

**Salary Budget**: 5 LPA - 8 LPA

**Work Mode**: Work From Office
**Joining**: Immediate will be highly preferable
**Shift**: Day Shift

**Key Job Details**:
**Campaign Management, Google Ads, Meta Ads, Pixel Integration, Google Analytics, Google Tag Manager.**:
What do you need for this opportunity?

**Primary Skills**:
Campaign Management, Google Ads, Meta Ads, Pixel Integration, Google Analytics, Google Tag Manager.

**Assessment**:
Role-based Screening covering Communication and Technical Skills

**We're Hiring for**:
Paid Performance Marketing Expert (Google Ads + Meta Ads) who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you
- **Roles & Responsibilities**:

- End-to-end campaign management on major paid channels like Google Search, Google Display, YouTube and Meta ads
- Research and execute key aspects of the paid campaign such as audience research, account structure, etc
- Analyze paid media campaigns to develop, execute, test, and report on paid media strategies with actionable next-step recommendations, maintaining a high standard of operational excellence
- Execute bidding strategies across clients from various industry verticals, helping to create a roadmap of initiatives to enable defined objectives & KPIs
- Devise A/B tests to drive continuous optimization, bringing learnings into future campaign activities
- Measure and analyze results. Regular reports on what is working, and what is not and propose adjustments to strategies and tactics
- Understand organizational and product goals and map them to specific project deliverables
- Partner with other digital channels to align overall strategy and message
- Responsible for managing marketing spend to ensure budgets are spent accordingly without under/over-delivery

**This Role Requires**:

- Min. 2+ Years of experience in ROI / Performance-driven search engine marketing (SEM), Display, Facebook, and other ad platforms strategies and techniques.
- Min. 1+ years of experience working in Digital Marketing OR Performance Marketing Agencies
- Handling a minimum budget of INR 5L per month (or similar big budget) for large-scale local/regional clients, preferably across different industries.
- Technical proficiency skills: GTM, Pixel Integration, Troubleshooting, and Attribution which are elements of Google and Facebook
- Experience in Market Research & Data Analysis
- Talent should be open to demonstrating their technical expertise in real-time for 1-2 weeks before signing a longer contract, it will be paid
- Understanding of App install ads would be preferred
- Hold expertise to accurately manage monthly allocated media budget
- Strong abilities to prioritize work and deliver things on time
- Excellent interpersonal, communication & project management skills.

**Good to Have Skills**:
TikTok Ads, LinkedIn Ads, Programmatic Platforms (DSPs)**Role & Responsibilities**:
Established in 2012, Makkpress Technologies helps D2C brands scale their business with technical and Marketing Solutions, With offices in Europe, the USA, Australia, and India. We have left our footprint in the Internet Economy by being a strategic partner to many old and new-age businesses that can to be always a step ahead.

**About the Company**: