C R M Executive

5 days ago

Nagpur Maharashtra, India Scholartude Full time

**- **ScholartudeTech**is looking for a CRM Executive to help shape and execute smart, data-driven marketing strategies that increase student engagement, improve retention, and build long-term loyalty.

**Responsibilities**:

- ** Analytics & Performance Tracking**: Monitor campaign metrics, track KPIs, and convert data into actionable insights to boost user activity and minimize drop-offs.
- ** Audience Segmentation**: Identify and group different student and parent segments to deliver personalized learning journeys and marketing automation flows.
- ** Team Collaboration**: Work closely with Content, Product, Academic, and Creative teams to craft impactful communication that drives conversions and engagement.
- ** Innovation & Growth**: Experiment with new CRM capabilities, create automated journeys and relays, and support strategic partnerships to scale retention and growth.
- ** Market & User Research**: Engage with learners and educators to understand their preferences and uncover opportunities for enhancing the overall user experience.

**Required Skills & Qualifications**:

- Bachelor’s degree (technical background is a plus, but not required).
- 1-6 years of experience in CRM or digital marketing; experience in EdTech will be an advantage.
- Familiar with CRM and marketing automation platforms like WebEngage.
- Strong analytical abilities and proficiency in Excel/Google Sheets for performance tracking.
- Excellent written and verbal communication skills.
- Tech-savvy and quick to learn new platforms or tools.
- Strategic mindset with the ability to plan and execute campaigns independently and work collaboratively across teams.

**Perks & Benefits**:

- Opportunity to work with leaders in the EdTech industry and contribute to meaningful learning solutions.
- Flexible, collaborative work culture that values ownership and creativity.
- Hands-on exposure to full product lifecycles, from strategy to execution.
- Learn and implement advanced CRM automation and data-driven marketing tactics.
- A fast-paced, growth-oriented environment that encourages continuous learning and professional development.

**Job Overview**:
**Location**:

- Nagpur**Job Type**:
Full Time

**Salary**:
AS PER MARKET STANDARDS

**Experience**:
01 To 06 Years

**Age Criteria**:
Below 35 Years

**Education**:
Bachelor’s Degree

**Language**:
English, Hindi, Marathi

**BYOD Policy**:
Please Bring Your Own Device (laptop) & Mobile For Smooth Operations.

**Vehicle Policy**:
Own Vehicle Is Mandatory For Operations.

**Work Mode**:
On-site

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