Brand Marketing Executive

**About the Role** CloudThat is looking for a talented individual to support marketing objective & drive growth opportunity in our consulting and corporate training services across geographies. **Roles and Responsibilities** - Design and execution of marketing plans including creating go-to-market and set short-term and long-term goals for our B2B consulting and training ecosystem with AWS, Microsoft and GCP partnerships. - Develop innovative, omnichannel marketing campaigns that drive revenue across the brand’s core products and services. - Manage day-to-day acquisition and customer marketing campaign activities including working with cross-functional and virtual teams and external agencies to drive execution against objectives, budget, and deadlines. - Generate top of funnel awareness among sales prospects as well as utilize account-based marketing tactics to nurture prospects through to qualified leads. - Online and offline marketing - Work with sales team to maximise conversion of leads to opportunities and progression of opportunities to deals, by surfacing timely campaign performance data, ROI, optimisation strategies and recommendations to drive to the desired objectives. - Knowledge of developing campaign ideas, demand generation tactics and lead conversion principles. - Understanding of A/B and multivariate testing, user segmentation, and reporting processes. - Ability to create value propositions that communicate clearly to targeted audiences. - Extensive experience creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands. - Accomplished at leveraging full value from marketing automation processes and tools. - Manage thought-leadership as well as product-specific corporate virtual and in-person events, coordinating all logistics, speakers and content. **Experience -** 3+ years **Work Location -** Bangalore **Requirements**: - Bachelor’s degree in Marketing or relevant field. - Basic knowledge & understanding in B2B marketing. IT or consulting marketing knowledge is a plus. - Updated on latest marketing trends. - Ability to manage the budgeting process and use of analytical skills. - Proven track record in delivering marketing campaigns that drive sales growth. - Ability to remotely create and manage marketing strategies. - An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time. - Excellent communication skills. **Desired Skills** - Understanding of B2B marketing is must. - Understanding of key communication strategy - Excellent analytical, written and verbal communication skills - Client focused attitude - Good presentation skills and confident attitude **CloudThat at a glance** Team of >500 people Located in Bangalore, Karnataka, India **About CloudThat** CloudThat is the first company in India to offer Cloud Training & Cloud Consultancy services for mid-market & enterprise clients from across the globe. Founded by Bhavesh Goswami, an ex-Amazonian with more than 17 years of experience in the Cloud Computing space, CloudThat has been empowering tech professionals with the best cloud training and cloud consulting services. With 11 years of Industry excellence under our belt, the journey in the Cloud space has won us many accolades, such as being the winners of the Microsoft Asia & India Superstars campaign for FY '23, Finalist of the prestigious Microsoft Learning Partner of the Year Awards 2022 and 2020. CloudThat is also a proud AWS Advanced Consulting Partner, AWS Advanced Tier Training Partner, VMware Authorized Training Reseller, Google Cloud Platform Partner, Microsoft Solutions Partner, and Databricks Partner. Since our inception in 2012, we have trained over 650K IT professionals from fortune 500 companies in different types of cloud computing technologies such as Microsoft Azure, Amazon Web Services, Artificial Intelligence, Machine Learning, Google Cloud Platform, IoT, OpenStack, and OpenShift, DevOps, MongoDB, Big Data and more. We have also delivered over 300 AWS consulting services to top companies in need of cloud solutions. We have a global presence with offices in Bengaluru (India), the UK, the USA and now in Bangladesh. Our on-site and pre-scheduled public batches are available in different IT-centric cities in India and Overseas. **Salary**: From ₹50,000.00 per month **Benefits**: - Cell phone reimbursement - Health insurance - Paid sick time - Paid time off - Provident Fund Supplemental pay types: - Quarterly bonus **Education**: - Bachelor's (preferred) Work Location: In person **Speak with the employer** +91 8050747711