Sales Executive, Bhubaneshwar

4 days ago

India Coats Group plc Full time

**Date**:30 Jul 2025

**Location**: IN

**Company**:Coats

**Job Title**: Sales Executive

**Reports to**:Branch Manager

**Location**: Bhubaneshwar

**Job Purpose**:
Achieve sales and collections deliverables and development of salesforce

**Principal Accountabilities**:

- B2C Sales - channel sales in an open distribution model comprising direct customer accounts with wholesalers and retailers
- Sales and distribution for assigned territories through a team of sales officers
- Manage salesforce (3-4 company employees) through resource deployment, planning PJPs, reviewing Go-To-Market effectiveness, daily and monthly reports of salesforce, identifying training needs and imparting on the job training to the team
- Manage primary and secondary sales objectives, business growth, category and share objectives.
- Create and execute demand generation plan to achieve business objectives for new and premium products
- Execute high participation of trade in primary and secondary promotions
- Deliver numeric distribution objectives for both direct and indirect distribution - prospect for new customers, monitor new town/customer sale
- Manage customer payments and achieve collection targets

**Knowledge, Competencies and Key Behaviours Required**
- Graduate or higher degree with good qualifications.
- At least 6 years of prior sales experience in channel sales with customer management skills
- At least 2 years of team leader experience of company or third party employees
- Experience with reputed B2C companies in leadership positions in their segments
- Industry preference FMCG/Paints/Lubes/Tyres/Consumer durables

**Qualities**
- Team management
- Analytical Thinking / Data Driven Skills
- Customer orientation
- Territory management
- Trustworthy (Accountability, Ownership, Interpersonal Skills, Perseverance)
- He / She should have handled direct/third party employees.

At Coats Group, we are committed to innovation, excellence, and fostering a diverse and collaborative environment where every team member can thrive. If you are passionate about making an impact in the têxtile industry and eager to join a global leader with a rich heritage and a forward-thinking approach, we invite you to take the next step in your career with us.

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