PPC Executive
3 days ago
*Key Responsibilities:*
- Develop and execute PPC campaigns across various platforms, including Google Ads and Meta (Facebook & Instagram).
- Conduct keyword research, ad copy development, and landing page optimization for optimum conversion rates.
- Monitor and analyze campaign performance, utilizing data-driven insights to optimize campaigns for ROI.
- Complete idea of SEO ensure alignment between PPC and SEO strategies for holistic digital marketing success.
- Stay up-to-date with the latest PPC trends, algorithm updates, and digital marketing strategies.
- Prepare and present performance reports to stakeholders, highlighting key metrics, trends, and recommendations.
- Manage budgets and bids effectively to maximize ad spend efficiency.
*Qualifications:*
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience (2+ years) in managing PPC campaigns on Google Ads and Meta platforms.
- Strong understanding of SEO principles and how they integrate with PPC campaigns.
- Proficient in tools like Google Analytics, Google Ads Editor, and Meta Ads Manager.
- Excellent analytical skills with a data-driven mindset to assess performance and make informed decisions.
- Strong communication and collaboration skills.
Pay: ₹25,000.00 - ₹30,000.00 per month
Schedule:
- Day shift
Work Location: In person
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