Performance Marketer

5 days ago

Noida Uttar Pradesh, India HavStrategy Full time

Develop and execute a robust performance marketing strategy across digital platforms.
- Manage and optimize digital prospecting and remarketing campaigns, ensuring cost-effective acquisition.
- Allocate and manage marketing budgets across Google, Meta, and other channels to ensure efficient CAC and ROI.
- Create, launch, and manage Facebook and Google ad campaigns, including ad copywriting, creative direction, and headline testing.
- Plan and optimize performance-based campaigns to meet KPIs and conversion targets.
- Collaborate with internal teams to provide insights on funnel performance and suggest improvements.
- Continuously identify, test, and scale new channels and campaign strategies to maximize results.
- Analyze campaign performance through tracking KPIs and other relevant metrics daily and weekly.
- Conduct competitor research and monitor industry trends to remain ahead of the curve.
- Prepare and deliver weekly performance reports, providing actionable insights.
- Oversee all aspects of paid advertising, including planning, testing, optimization, retargeting, and reporting.

Pay: ₹25,000.00 - ₹60,000.00 per month

**Experience**:

- total work: 1 year (preferred)
- Google Ads: 1 year (preferred)
- Meta Ads: 1 year (required)

Work Location: In person

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