Executive Marketing

6 days ago

Ajwa Road Vadodara Gujarat, India Wardwizard Innovations & Mobility Ltd. Full time

Key Responsibilities:
Campaign Development: Plan, create, and execute innovative ATL and BTL marketing campaigns that

align with the company’s objectives and target audience.

Market Research: Conduct market research to identify consumer trends, preferences, and competitive

landscape to inform campaign strategies.

Content Creation: Collaborate with the creative team to develop engaging content for various

marketing channels, including print, digital, social media, events, and more.

Media Planning: Manage media buying and public relations efforts, overseeing relationships with media

agencies, vendors, and partners to ensure effective campaign reach.

Event Management: Organize and coordinate promotional events, trade shows, and product launches,

ensuring a consistent brand experience.

Performance Analysis: Monitor and analyze campaign performance metrics, preparing reports to assess

effectiveness and recommending adjustments as needed.

Budget Management: Assist in budgeting and allocation for various marketing initiatives, ensuring

optimal resource utilization.

Collaboration: Work closely with cross-functional teams, including sales, product development, and

customer service, to ensure alignment and consistency in messaging.

Trend Monitoring: Stay up-to-date with industry trends, emerging technologies, and best practices in

marketing to continuously enhance strategies.

Qualifications:

- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 2-4 years of experience in marketing with a focus on both ATL and BTL strategies.
- Proven track record of successful marketing campaigns across various channels.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Familiarity with digital marketing tools and social media platforms is a plus.

Pay: ₹20,000.00 - ₹50,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

**Education**:

- Bachelor's (preferred)

Work Location: In person

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