Email Marketing Coordinator

2 days ago

Remote, India Marketing Agency Co Full time

**Objective**:
**Key Responsibilities**:

- Develop campaign calendars aligned with product launches, events, and sales goals.
- Set up behavior-based triggers and conditions using platforms like Mailchimp, Klaviyo, HubSpot, etc.
- **Segmentation & Personalization**:

- Personalize content for higher engagement and conversion.
- **A/B Testing & Optimization**:

- Use insights to improve open rates, click-through rates (CTR), and conversion rates.
- **Analytics & Reporting**:

- Monitor key metrics (open rate, CTR, bounce rate, unsubscribe rate, ROI).
- Prepare performance reports and suggest improvements.
- **Database Management**:

- **Cross-Functional Collaboration**:

- Work closely with design, content, sales, and product teams to align messaging and branding.
- Support lead nurturing and customer journey initiatives.
- **Tool Management**:

- Manage and troubleshoot marketing automation platforms and integrations with CRM or website.

**Job Types**: Full-time, Part-time, Internship, Freelance
Contract length: 12 months

Pay: ₹5,000.00 - ₹10,000.00 per month

Expected hours: 20 - 50 per week

**Benefits**:

- Flexible schedule
- Work from home

Schedule:

- Day shift
- Monday to Friday
- Night shift

Work Location: Remote

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