Performance Marketing Expert

3 days ago

Nandambakkam Chennai Tamil Nadu, India MOAR Digital 360 Pvt Ltd Full time

**Job description**
- The Performance Marketing Specialist will be responsible for planning, implementing, and optimizing high-performing advertising campaigns across various online channels, including Google Ads and Meta Ads, to increase company sales and brand awareness
- This role requires a combination of analytical, creative, and strategic thinking to develop scalable and efficient campaign structures

**1) Campaign Management**:

- Develop, execute, and manage PPC campaigns across Google Ads, Meta Ads, and other advertising platforms.
- Perform daily account management, check campaign performance, and adjust bids to enhance campaign efficiency.

**2) Strategy Development**:

- Develop comprehensive paid media strategies to increase brand visibility, drive quality traffic, and acquire leads.
- Optimize performance across ad channels by testing and tuning ads, keywords, and bid strategies.

**3) Analysis and Reporting**:

- Analyze campaign results and adjust strategies to deliver maximum return on investment.
- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

**4) Budget Management**:

- Manage the allocated budget to maximize the ROI of each campaign.
- Monitor budget distribution and adjust bids to gain better ROI.

**5) Collaboration**:

- Work closely with other departments, such as content, design, and product teams, to develop ad creatives and landing pages.
- Collaborate with the SEO team to ensure alignment between organic and paid search efforts.
- Educational Qualification: Bachelor s degree in Marketing, Business, or a related field.
- Experience: Minimum of 2 years of experience in performance marketing, specifically with Google Ads (PPC), Shopping Ads and Meta Ads.
- Proven experience in managing large scale, complex, and multi-vertical campaigns.

**Skills**:

- Strong analytical skills and data-driven thinking.
- Proficient in Google Analytics, Google Ads, and Facebook Ad Manager.
- Exceptional skills in market research, SEO, and SEM.
- Excellent communication and presentation skills.
- Proficiency in MS Excel and PowerPoint.
- Ability to work in a fast-paced, deadline-driven environment.
- Google Ads Certification.
- Facebook Blueprint Certification.
- Experience in using bid management tools.

**Job Types**: Full-time, Permanent

Pay: ₹400,000.00 - ₹800,000.00 per year

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

Work Location: In person

Expected Start Date: 07/05/2025

  • Performance Marketing Executive

    1 day ago

    Coimbatore, Tamil Nadu, India Peak Performance Advisors (OPS) PVTLTD Full time

    **Job Title**: Performance Marketing Executive **Location**: Coimbatore (Peelamedu) **Experience**: 3-5 years **Employment Type**: Full-time **About the Role** **Key Responsibilities** - Plan, execute, and optimize paid ad campaigns across **Google Ads, Facebook/Instagram Ads, YouTube, and LinkedIn**. - Develop and implement **SEO strategies** (on-page,...

  • Digital Marketing Expert

    1 week ago

    tamil nadu, India Tamilnadu Now Full time

    Company DescriptionTamilnadu Now is an Entertainment and Infotainment channel designed to provide engaging storytelling. We specialize in different video formats such as current affairs, entertainment, humor, explainers, and reviews. Our mission is to entertain and inform audiences from the 80s, 90s, and 2000s. We value your support and contributions to help...

  • Digital Marketing Expert

    19 hours ago

    tamil nadu, India Tamilnadu Now Full time

    Company DescriptionTamilnadu Now is an Entertainment and Infotainment channel designed to provide engaging storytelling. We specialize in different video formats such as current affairs, entertainment, humor, explainers, and reviews. Our mission is to entertain and inform audiences from the 80s, 90s, and 2000s. We value your support and contributions to help...

  • Digital Marketing Expert

    5 days ago

    Chennai, Tamil Nadu, India, Tamil Nadu Tamilnadu Now Full time

    Company Description Tamilnadu Now is an Entertainment and Infotainment channel designed to provide engaging storytelling. We specialize in different video formats such as current affairs, entertainment, humor, explainers, and reviews. Our mission is to entertain and inform audiences from the 80s, 90s, and 2000s. We value your support and contributions to...

  • Performance Marketer

    1 week ago

    Chennai, Tamil Nadu, India Insight hcm Full time

    **Job Overview** **Key Responsibilities** - Plan, execute, and optimize paid marketing campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other digital channels. - Monitor daily campaign performance, analyze KPIs (CTR, CPC, CPA, ROAS, etc.), and prepare performance reports. - Conduct A/B testing on creatives, ad copies, landing pages, and...

  • Performance Marketing Executive

    1 day ago

    Sholinganallur, Chennai, Tamil Nadu, India Social Eagle Full time

    **You & We** **You** - Are excited to grow in **Performance Marketing** & **AI-powered Digital Growth**: - Thrive in data-driven environments and take ownership of performance outcomes - Enjoy optimizing funnels, reducing acquisition costs, and increasing ROI - Bring consistency, proactivity, and a growth mindset to your work - Want to make a direct impact...

  • Performance Marketer

    5 days ago

    Chennai, Tamil Nadu, India ARDENS BUSINESS SOLUTIONS PRIVATE LIMITED Full time

    **Key Responsibilities**: - Plan, execute, and optimize paid ad campaigns across platforms like Google Ads, Meta (Facebook & Instagram), YouTube, and LinkedIn. - Generate high-quality leads while maintaining cost-efficiency and improving conversion rates. - Design and tweak marketing funnels, including automation workflows using AI tools where applicable. -...

  • Performance Marketer

    5 days ago

    Chennai, Tamil Nadu, India GUVI Geek Networks, IITM Research Park Full time

    Job Title: Senior Digital Marketing Specialist Experience: 3-5 Years Location: Chennai Key Responsibilities: - Develop, execute, and optimize performance marketing strategies across platforms like Google Ads, Meta Ads, LinkedIn Ads, Bing Ads and others. - Monitor, analyze, and report on KPIs to ensure campaign effectiveness and make data-driven...

  • Performance Marketer

    1 day ago

    Chennai, Tamil Nadu, India Neurealm (Formerly GS Lab | GAVS) Full time

    Strategy and planning: Develop and execute performance marketing strategies that align with business objectives to drive customer acquisition and revenue. Campaign management: Build, manage, and optimize campaigns across various paid channels, including pay-per-click (PPC), social media, display, and video ads. Data analysis and reporting: Analyze campaign...

  • Head of Digital Marketing

    1 week ago

    tamil nadu, India Weboin Digital Marketing Agency Full time

    Company DescriptionWeboin Technologies Private Limited is a leading digital marketing and web development company dedicated to helping businesses establish a strong online presence. Our team of experts offers a comprehensive range of services, including digital marketing, website design and development, and search engine optimization. We aim to enable...