Meta Ads Executive

4 days ago

Bhawanipore Kolkata West Bengal, India NIHT Infosolution Pvt Ltd Full time

Company Description

Meet Brands2be: Your Quirky, Young & Innovative Advertising Ally At Brands2be we don't just fly alongside you; we soar together, crafting creative wonders that leave a lasting impact. As a vibrant and dynamic advertising agency, we're not your average Joe, but rather the Robin to your Batman, the Goose to your Maverick - your ultimate advertising wingman

For more information, visit our website or contact us at

**Responsibilities**:

- Develop and execute high-performing Meta Ads campaigns aligned with client objectives (brand awareness, lead generation, website traffic, etc.)
- Conduct in-depth audience research to identify and target ideal customers
- Manage campaign budgets effectively and optimize spend for maximum return on ad spend (ROAS)
- Analyze campaign performance data using industry-standard tools (e.g., Meta Ads Manager, Google Analytics) to identify trends and opportunities for improvement
- A/B test different ad formats, creatives, and targeting strategies to optimize campaign performance
- Create clear and concise reports to communicate campaign results and insights to clients
- Stay up-to-date on the latest Meta advertising features, best practices, and platform changes
- Collaborate with creative and account management teams to ensure seamless campaign execution
- May manage campaigns across other digital advertising platforms (depending on experience and agency needs)

Pay: Up to ₹15,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Provident Fund

Schedule:

- Fixed shift

**Experience**:

- total work: 1 year (preferred)
- Meta Ads: 1 year (preferred)

Work Location: In person

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