Meta Media Buyer

4 days ago


Bhawanipore Kolkata West Bengal, India NIHT Infosolution Pvt Ltd Full time

We are looking for a Meta Ads Executive who can develop and execute high-performing Meta Ads campaigns aligned with client objectives

1. Conduct in-depth audience research to identify and target ideal customers

2. Manage campaign budgets effectively and optimize spend for maximum return on ad spend (ROAS)

3. Analyse campaign performance data using industry-standard tools (e.g., Meta Ads Manager, Google Analytics) to identify trends and opportunities for improvement

4. A/B test different ad formats, creatives, and targeting strategies to optimize campaign performance

5. Create clear and concise reports to communicate campaign results and insights to clients

6. Stay up-to-date on the latest Meta advertising features, best practices, and platform changes

7. Collaborate with creative and account management teams to ensure seamless campaign execution

8. May manage campaigns across other digital advertising platforms (depending on experience and agency need

**Requirements**:
1. Must be hands-on with Meta Business Manager, Commerce Manager & Meta Business Suite

2. Experience with Meta Pixel conversion API

3. Strong analytical skills and ability to make data-driven decisions

4. Prior experience working with Ad Agencies

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Fixed shift

Application Question(s):

- Do you have hands-on experience with Meta Business Manager, Commerce Manager, and Meta Business Suite?
- Have you previously worked with Meta Pixel and implemented the Conversion API?
- Have you managed ad campaigns with a focus on achieving a high return on ad spend (ROAS)?

**Experience**:

- Media buying: 2 years (preferred)

Work Location: In person


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