Performance Marketing Associate

1 week ago

Remote, India Walnut Folks Full time

**About us**:
The Walnut Folks Group is a leading digital marketing conglomerate with 3 digital agencies - Walnut Folks, Confluencr and Intent Farm. Across the 3 fast-paced agencies we are constantly on the lookout for young, ambitious and sincere digital marketers. If you like doing great work, and wish to grow with a warm group of peers, you shall right at home. Led by Hitesh and Sahiba, the group works with some of the leading brands of the country and has delivered award-winning performance since the last few years.

This is a remote position.

We are currently hiring a Performance Marketing Associate with a successful track record to drive revenue, user acquisition and brand awareness.

Your responsibilities will include:

- Creating and executing a strong performance marketing strategy & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
- Managing multiple client projects simultaneously
- Coordinating with design and copy teams to keep improving performance

**Requirements**:

- You have a degree in Marketing, Business Administration or related field.
- You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, using paid media channels like Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads and Amazon Ads.
- You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
- You possess excellent analytical skills and leverage data, metrics, analytics and consumer behavior trends to drive actionable insights & recommendations.
- You are a highly goal-oriented individual and have excellent communication skills.
- You are open-minded, curious and a strong problem solver.
- Should have demonstrated a history of growing multiple small to mid sized businesses into high revenue businesses using performance marketing.

**Benefits**:

- Work on high value client projects
- Infinite learning opportunities via company sponsored courses
- Work with a gifted team and learn from their cross functional skills
- High degree of autonomy and responsibility

Industry

Advertising

Salary

4-5 LPA

Work Experience

1-3 years

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