Performance Marketer

4 days ago

Remote, India Harshita School of Music Full time

**Location**

**Attributes (Who You Are)**
- Proactive **Performance Marketer** with deep expertise in **Meta Ads (Facebook & Instagram)**.
- Hands-on experience with **AEO (App Event Optimization / Advantage+ Event Optimization)** campaigns.
- Advanced understanding of **SEO** aligned with **Google’s 2025 AI updates & RankBrain principles** (Semantic Search, EEAT, SGE).
- Strong creative sense for building & executing **Instagram and LinkedIn growth strategies**.
- Data-driven, analytical, and ROI-focused with proven success in scaling campaigns.

**Mission (Why This Role Exists)**

To drive **high-quality leads, conversions, and brand visibility** for Harshita School of Music (and related brands) through cutting-edge performance marketing, AI-aligned SEO, and powerful social media content strategies.

**Activities (What You’ll Do)**
- Plan, create, and optimize **Meta Ads** (Facebook & Instagram) with a focus on **AEO** and **ROAS-driven campaigns**.
- Develop & execute a **future-proof SEO strategy** using the latest Google AI & RankBrain signals, including content clustering, intent optimization, and structured data.
- Design and implement **Instagram & LinkedIn content calendars**, reels strategy, and engagement plans to grow followers & leads organically.
- Track, analyze, and report on campaign performance across channels, suggesting data-backed improvements.
- Collaborate with creative teams to ensure **brand-consistent visuals, copy, and funnels**.
- Stay ahead of industry trends, algorithm updates, and new tools for **performance & growth marketing**.

**Requirements**:

- 3+ years of experience in **Performance Marketing** with Meta Ads.
- Proven track record of **AEO/Advantage+ campaigns** delivering measurable results.
- Advanced knowledge of **2025 Google SEO practices** (SGE-ready content, AI indexing, RankBrain, EEAT).
- Strong portfolio of **Instagram & LinkedIn growth campaigns** (paid + organic).
- Excellent communication, analytics, and copywriting skills.

**What We Offer**
- Competitive compensation + performance incentives.
- Opportunity to work on premium, high-visibility music & creative brands.
- Freedom to experiment with cutting-edge digital marketing tactics.

**How to Apply**:
Send your CV, portfolio, and a brief strategy outline (Meta + SEO + Social Media) to
(+91) 8769373591

Pay: From ₹15,000.00 per month

**Benefits**:

- Work from home

**Experience**:

- Performance marketing: 3 years (required)

**Language**:

- English, Hindi (preferred)

Work Location: Remote

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