Brand Strategist

2 days ago

Gurugram Haryana, India Team pumpkin Full time

**Team Pumpkin** is seeking an experienced and results-driven Brand Strategist to join our dynamic marketing team. As a Brand Strategist, you will play a crucial role in shaping and presenting innovative brand strategies for our clients, leveraging your expertise to enhance their digital presence and drive business growth.

**Responsibilities**:

- Develop, plan, and present comprehensive digital marketing strategies to clients.
- Create and implement strategies across all digital marketing channels.
- Measure ROI and key performance indicators (KPIs) to assess campaign effectiveness.
- Prepare and manage digital marketing budgets.
- Strategize online content with a focus on SEO and Google Analytics.
- Monitor competitors and provide actionable insights for improvement.
- Stay abreast of audience preferences and proactively suggest new campaign ideas.
- Collaborate with Marketing, Sales, Design, and Content teams to enhance customer experience and ensure brand consistency.
- Identify advertising needs and opportunities.
- Keep up-to-date with the latest technologies and best practices in digital marketing.
- Develop integrated and cost-effective digital strategies.
- Map out strategies to optimize digital assets for business results.

**Required Skills and Experience**:

- Minimum of 3 years of experience as a Digital Marketing Strategist or in a similar role.
- Proficiency in various digital marketing channels and tools.
- Strong understanding of online marketing best practices.
- Excellent presentation skills and ability to convey complex strategies clearly.
- Strong critical thinking and problem-solving abilities.
- Effective team player with good time-management skills.
- Outstanding interpersonal and communication skills.
- Proven analytical and project management skills.

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