CRM Executive

21 hours ago

Goregaon Mumbai Maharashtra, India Marctory Full time

**Job Title: CRM Executive**

**Location: Goregaon, Mumbai**
**Employment Type: Full-Time**

**MIN 1YR EXP AS CRM EXECUTIVE**

Key Responsibilities:

- CRM Data Management:

- Maintain and update the customer database with accurate and relevant information.
- Monitor and manage customer segmentation to ensure that each customer group is targeted appropriately.
- Campaign Execution:

- Support in the development and execution of personalized communication strategies for customer retention.
- Customer Engagement:

- Monitor customer interactions to identify opportunities for improving engagement.
- Use customer feedback and behavior data to personalize communication and enhance the customer journey.
- Automation:

- Collaborate with the marketing automation team to implement and optimize automated workflows and processes.
- Reporting & Analytics:

- Track and analyze campaign performance, customer data, and key metrics (open rates, CTR, conversion rates).
- Provide regular reports and insights to the CRM Systems Manager to refine and optimize CRM strategies.
- Collaboration:

- Work with cross-functional teams (sales, marketing, customer support) to ensure CRM activities align with broader business objectives.
- CRM System Support:

- Support the CRM Systems Manager in ensuring that the CRM platform is fully functional and optimized.
- Assist in troubleshooting and resolving issues related to CRM system performance or data accuracy.
- Customer Feedback:

- Manage and respond to customer queries or complaints received via CRM tools, ensuring timely and professional resolution.
- Gather insights from customer feedback to improve CRM strategies and customer experience.
- Continuous Improvement:

- Stay up-to-date with trends in CRM practices, marketing automation, and data management to improve strategies.
- Suggest improvements to processes, workflows, and the CRM system to streamline operations.

Qualifications:

- Experience:

- 1-3 years of experience in CRM or related fields such as marketing automation, customer service, or data analysis.
- Educational Background:

- Bachelor’s degree in Marketing, Business Administration, Information Technology, or related fields.
- Technical Skills:

- Familiarity with CRM platforms like Leadsquared, Salesforce, HubSpot, or Zoho CRM.
- Analytical Skills:

- Strong analytical abilities with the ability to use CRM and marketing data to make data-driven decisions.
- Communication Skills:

- Excellent written and verbal communication skills, with the ability to craft compelling and customer-centric messages.
- Attention to Detail:

- Strong attention to detail, especially when it comes to managing customer data and tracking campaigns.
- Problem-Solving Skills:

- Ability to identify and resolve issues in CRM workflows or data discrepancies in a timely manner.

This role is an excellent opportunity for someone who is passionate about customer relationship management, data analysis, and making meaningful improvements in customer engagement through technology.

**Job Types**: Full-time, Permanent

Pay: ₹323,013.42 - ₹600,000.00 per year

**Benefits**:

- Provident Fund

Schedule:

- Morning shift

Supplemental Pay:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- CRM EXECUTIVE: 1 year (preferred)

**Location**:

- Goregaon, Mumbai, Maharashtra (required)

Work Location: In person

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