
CRM Executive
1 day ago
**Job Title**: CRM Executive
**Location**: Coimbatore
**Department**: Customer Relationship Management / Sales Support
**Reports To**: Store Manager / Managing Director
**Industry**: Textile / Fashion Retail
**Job Type**: Full-Time, Permanent
**Experience**: 2-5 Years
**Job Summary**
The CRM Executive plays a pivotal role in managing customer relationships and elevating the overall experience at our têxtile retail showroom. This position requires gathering and analyzing customer data, driving loyalty initiatives, executing targeted campaigns, and ensuring exceptional satisfaction levels to maximize customer retention and repeat purchases.
**Key Responsibilities**
- **Loyalty Programs**: Design, implement, and monitor loyalty programs and membership tiers.
- **Feedback & Resolution**: Log and track customer feedback or complaints, and collaborate with relevant teams to ensure swift resolution.
- **Survey & Analysis**: Create customer satisfaction surveys; analyze responses to pinpoint service improvements.
- **Sales Collaboration**: Partner with sales staff to deliver personalized in-store experiences for repeat and VIP customers.
- **Reporting**: Generate weekly and monthly CRM reports detailing customer visits, campaign performance, feedback trends, and retention metrics.
- **High-Value Engagement**: Identify top-tier customers and curate exclusive engagement activities (e.g., private previews, birthday outreach).
- **Brand Consistency**: Ensure all CRM materials and communications reflect the showroom’s brand voice and service standards.
- **Staff Training**: Coach front-line team members on CRM best practices, data-entry accuracy, and customer-interaction etiquette.
**Key Skills & Competencies**
- Excellent interpersonal and bilingual communication skills (Tamil & English)
- Proficient with CRM platforms such as Zoho CRM, Salesforce, or POS-integrated systems
- Strong analytical mindset with solid problem-solving abilities
- Customer-first orientation and attention to detail
- Effective time-management and multitasking capabilities
- Familiarity with têxtile and apparel retail trends is a plus
**Qualifications**
- Bachelor’s degree in Marketing, Business Administration, or a related discipline
- Certificate or diploma in CRM, customer service, or digital marketing is advantageous
- 2-5 years of CRM experience, ideally within têxtile/fashion retail
**Salary & Work Details**
- **Salary**: ₹15,000 - ₹20,000 per month
- **Pay Date**: 5th of every month
**Employee Benefits**
- Free lunch & dinner provided
- ESI & EPF benefits
- Health insurance (accident policy / group coverage)
- Free uniform provided
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹20,000.00 per month
**Benefits**:
- Food provided
- Health insurance
- Provident Fund
Schedule:
- Day shift
- Fixed shift
Supplemental Pay:
- Commission pay
- Performance bonus
- Yearly bonus
Work Location: In person
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