Growth Associate

2 days ago

Chandigarh, India EduRev Full time

**What will be my work as a Growth Associate at EduRev?**
- You should understand the product, market & business metrics and how paid acquisition fits into the overall growth model. Become a product evangelist first.
- You will be responsible for performance marketing across digital channels such as Google, Facebook, Instagram, LinkedIn, Twitter, programmatic & affiliates.
- You will define and execute campaigns on a day-to-day basis. Own the channel metric to get maximum ROI out of the budget.
- You will work on three streams viz design, copy & product to conduct A/B experiments that work. first start taking a lot of shots, second, increase the success rate of these experiments.
- You will build marketing strategies for digital/social media, influencer campaigns, offline partners, and any other scaling strategy under the sun
- You will own & decide KPIs for each strategy
- You will conduct user, competitive & other related research on a regular basis as per the requirements.

**What do we expect from you?**
- You should be good with numbers/data or have some experience working on performance marketing campaigns for consumer products
- You understand ad campaigns for Google (UAC), social (Facebook, Instagram, Linkedin & Twitter), affiliate & influencer marketing
- You are data-oriented, and believe that everything can be measured, since “what gets measured gets improved”
- You have a good understanding of funnels, sprint & agile ways of working, creative wireframes & marketing briefs
- You are comfortable with ambiguity, believe in first principles, and have the skill to transform broad ideas into action plans.

**What’s the Exact Situation?**
- EduRev is one of the best products available in the market right now. The people, who have studied through EduRev, love us. EduRev has been the go-to app for the students like IIM L (CAT) Anshul Jain, AIR 120 (CLAT) Shravani Shendye, AIR 1 (IIT JAM C) Raksha Jain, AIR 17 (NEET) Priyaz Mishra & others.
- Our objective as a growth team is to propagate the stories and product offerings to millions of others and grow sustainably to become a household name.
- It’s a small team right now, with a lot of scopes to grow and conquer both in terms of market & role.

**Why join EduRev?**
- We’re a team of youngsters, devoted to revolutionizing (redefining) the education system. If you share the same passion, you should join our team.
- If you wish to create something really meaningful, that would impact the lives of millions of students across the globe, we have the right product for you.
- Startups are a place that would push you to your limits and there will be continuous hustle, where you would be working to solve a new problem every day. If you love solving problems, we have a place for you.
- If you’ve an entrepreneurial zeal and wish to work on something of your own but don’t know where to start, you can consider joining us to have a real-time exposure of how things work at startups. Some people even call startups a micro MBA.
- If you wish to be a part of a story that people will talk about when EduRev becomes really big, you’ve an opportunity to be an EduRevian.

**Compensation**
- Let’s start with a basic stipend of **Rs.12k per month** and get to know each other better
- Confirmed PPO will start from **Rs.6.5 LPA & will go upto Rs.8LPA** and will be a combination of cash & ESOPs. It depends on your performance during the internship.

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