
PPC Executive
7 days ago
**Job Title**: PPC Executive
**Company**: Solution Infotech
**Location**: Kolkata
**Job Summary**:Solution Infotech is seeking a skilled and experienced **PPC Executive** to join our digital marketing team. If you have 2+ years of experience in managing Pay-Per-Click (PPC) campaigns and possess expertise in platforms like Google Ads, Meta Ads, LinkedIn Ads, and more, this is the perfect opportunity for you
**Key Responsibilities**:
- Plan, implement, and manage PPC campaigns across multiple platforms, including Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and Google My Business Ads.
- Conduct thorough keyword research to optimize campaigns for better performance.
- Analyze campaign performance and generate reports to identify opportunities for improvement.
- Optimize ad copies, bid strategies, and landing pages to maximize ROI.
- Monitor daily performance metrics to ensure successful campaigns and prevent overspending.
- Stay updated on industry trends and best practices in PPC advertising.
- Collaborate with the marketing team to align PPC campaigns with broader marketing strategies.
**Requirements**:
- Minimum of 2 years of experience in managing PPC campaigns.
- Strong knowledge of Google Ads, including Search, Display, and Shopping campaigns.
- Expertise in Meta Ads (Facebook & Instagram), LinkedIn Ads, and Google My Business Ads.
- Proficient in keyword research tools and techniques.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Strong understanding of ad copy creation and A/B testing methodologies.
- Familiarity with other advertising platforms and tools is a plus.
- Good communication and teamwork skills.
**Salary Range**: ₹15,000 to ₹35,000 per month
**Why Join Us?**
- Work with a dynamic and innovative team.
- Opportunity to manage diverse campaigns for various industries.
- Competitive salary with growth potential.
- Exposure to the latest tools and technologies in digital marketing.
- A supportive and collaborative work environment.
Take your career to new heights with Solution Infotech, where your skills will shine and your efforts will be rewarded
- Solution Infotech is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive workplace for all employees._
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹35,000.00 per month
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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