PPC Executive

5 hours ago

Tollygunge Kolkata West Bengal, India ADIBA INFOTECH PVT. LTD. Full time

We are having a urgent requirement for the position of "**PPC EXECUTIVE"** for a well reputed **"DIGITAL MARKETING FIRM"** based in Kolkata...

**Position
- PPC Executive**

**Location
- Kolkata**

**Experience
- 2 Years**

**Salary
- Upto 25K**

To manage and develop the company’s pay per click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget.

**Responsibilities & Duties**
- To manage the company’s pay per click campaigns under the direction of the Marketing Manager.
- Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimise campaign success.
- Creating targeted campaigns including writing required copy and testing landing pages.
- Working with relevant internal and external stakeholders to create copy and other creative content.
- Provide regular reports on performance metrics and market related insights.
- Analyse, monitor and report on ROI for all PPC campaigns to the Marketing Manager.
- Analyse, monitor and report on competitors PPC campaigns including key words being targeted.
- Manage and monitor spend to ensure it is in line with the assigned budget.
- Keep up to date with market and technology related developments.

**Skills / Experience**
- Relevant previous experience and success within a similar PPC or Digital Marketing focused role.
- Current knowledge of Google Analytics and other digital marketing software and tools.
- Strong analytical ability and experience to work with a variety of data sources.
- Strong Excel experience.
- Ability to communicate effectively with the wider team.

**Salary**: Up to ₹300,000.00 per year

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement
- Paid sick time
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Overtime pay
- Performance bonus
- Shift allowance
- Yearly bonus

Ability to commute/relocate:

- Tollygunge, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 2 years (preferred)

**Speak with the employer**

+91-XXXXXXXXXX

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