Digital Marketing Executive

1 day ago

India IntersoftKK Full time

India

**Experience**: sales

**Skills**:sales

**Responsibilities**:

- Designs, builds and maintains our social media presence.
- Create content for website, blogs, and social media.
- Plan and generate creatives for blogs and social media using Canva.
- Plan, execute and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize the user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Manage On-page & Off-page SEO for our website.
- Budget planning for paid marketing
- Plan and execute Google Ads campaign & social media campaign.
- Keep up-to-date with trends
- Identify trends and insights, and optimize spend and performance based on the insights
- Plan and supervise marketing campaigns
- Look into customer relationship management (CRM)
- Website management and optimization
- Social media page optimization
- Track website traffic and other metrics
- Optimize the performance of the website
- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Give ideas as to how to increase ROI (returns on investment)
- Reports performance of all marketing campaigns to senior management

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