Meta Ads Media Buyer

2 days ago

Pune Maharashtra, India Ethinos Digital Marketing Pvt Ltd Full time

**Media Buyer Purpose**:
The purpose of the Media Buyer role at WDM Agency is first and foremost to be rock-solid in managing the day-to-day of client ad accounts & making data-based decisions that drive revenue for our E-commerce brands.

As a media buyer, you take pride in doing all the little things correctly & have evidence to prove your reliability & trustworthiness. Managing tens of thousands of dollars per month of someone else’s capital means it is your duty to pay immense attention to detail with every action you take & embody the utmost respect for our clients.

You are also on the front line of all things data for clients. This means you as the Media Buyer need to be accountable & take initiative in analysing, interpreting and reporting that data with the team in order for all of us to make more informed & better decisions, faster.

Your active purpose at WDM Agency is to work alongside our Strategist & Creative Team to manage & move quickly in ad accounts to get ad lives, follow our media buying systems & frameworks to make smart decisions, and analyse & report data to ensure our clients are hitting KPI month over month.

**Media Buyer Primary Roles**:
**Onboarding**:
Performing quality checks on Meta Business Managers

Researching NEW client accounts to find the top-performing ads based on our ad account analysis research guide

Learning and Embracing the WDM Agency Media Buying Structure

**Ongoing**:
Create & set dynamic creative tests weekly following the guidance of the creative team

Understand client KPIs to scale budgets up & down following the WDM Agency Scaling Methodology

Attend weekly team calls to communicate directly with the creative team & strategist on ad account performance

Complete weekly & monthly data reports

Leverage attribution tools & senior strategists for smart decision-making

Communicate with the team daily on performance

Share any ad concepts or ideas based on data interpretation

Download and upload client organic content from social platforms

Watch the client call recordings from Monthly team calls

**Qualifications & Character Traits**:
**Direct Experience Qualifications**:
Setting up & launching Meta Ads for Shopify businesses

Managing ad accounts spending above $500 per day

Setting up & troubleshooting tracking for Meta Ads

Analyzing data & providing reports to a team

Working in a team environment & understanding individual roles

**CHARACTER TRAITS**:
Excruciating level of attention to detail with all responsibilities

Moves quickly & is easily accessible

Extremely well organized, punctual & able to keep order amongst chaos

Time-efficient with tasks but willing to spend extra time to make things right

Ability to interpret & communicate data effectively with a team

Accountable & reliable person inside of the ad account & outside

Communicates effectively with the team & shares ideas

Coachable & desire to grow their skill set & personal traits

**This is NOT For You If**:
You do not pay close attention to detail

You don’t have experience running Meta Ads

You are a slow mover

You are not a good communicator

You don’t like a high-operating environment

You are unorganized

You are not a team player

You don’t understand eCommerce

You are not passionate about growth

**Hours**:
**Monday - Friday**: 9:00am - 5:00pm AEST

**Weekends**: 1-3 hours per day to check accounts

**Paid Holidays**:
Included

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