Sr. Media Buyer – Google Ads

10 hours ago

Pune, Maharashtra, India ROI Magnet Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Title: Sr. Media Buyer – Google Ads


Location:

Baner, Pune (On-site)


Salary:

per month


Experience:

1 - 3years

About ROI Magnet

ROI Magnet is a fast-growing performance marketing agency focused on delivering measurable results through data-driven strategies. Our culture thrives on innovation, creativity, and a deep passion for performance marketing.

About the Role

We are looking for a
results-driven Sr. Google Media Buyer

with 1 to 3 years of hands-on experience in planning, executing, and optimizing paid Google Ads campaigns. The ideal candidate will bring strong analytical capabilities, attention to detail, and a proven ability to drive measurable ROI through smart campaign strategies.

Key Responsibilities

  • Plan, create, and manage Google Ads Lead + Sales campaigns (Search, Display, Performance Max, YouTube).
  • Conduct keyword research, audience targeting, and competitor analysis to optimize campaigns.
  • Write compelling ad copies and collaborate with creative teams for ad creatives.
  • Monitor campaign performance, track KPIs (CTR, CPC, CPL, ROAS, Conversion Rate), and implement optimization strategies.
  • Manage and optimize daily budgets, bids, and targeting to maximize ROI.
  • Perform A/B testing of ads, landing pages, and campaign strategies.
  • Generate detailed performance reports and provide insights & recommendations to improve results and assess against goals (ROI and KPIs).
  • Stay updated with the latest Google Ads trends, features, and best practices.
  • A proactive strategist with a keen eye for innovative opportunities to enhance campaign performance.
  • A creative thinker with a detail-oriented and systematic approach to tasks.
  • Capable of managing high budgets and ensuring adherence to targets and monthly plans.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Business, or related field (Not Mandatory).
  • 1–1.5 years of proven experience managing PPC campaigns on Google Ads.
  • Strong knowledge of Google Ads, Google Analytics, Tag Manager, and conversion tracking.
  • Hands-on experience with lead generation campaigns.
  • Ability to analyze data, identify trends, and make data-driven decisions.
  • Certification in Google Ads (Search/Display/Video/Shopping) is a plus.
  • Excellent communication, reporting skills, and the ability to work collaboratively in cross-functional teams.

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