Sr. Media Buyer

1 day ago

Pune, India ROI Magnet Full time

Job Title: Sr. Media Buyer - Meta & Google Ads📍 Location: Baner, Pune (On-site)💰 Salary: ₹50000 per month (Depends on Experience & Knowledge)🕒 Experience: 2+ YearsAbout ROI Magnet:ROI Magnet is a fast-growing performance marketing agency focused on delivering measurable results through data-driven strategies. Our culture thrives on innovation, creativity, and a deep passion for performance marketing. About the Role:We are looking for a results-driven Sr. Media Buyer with 2+ years of hands-on experience with Meta and Google in planning, executing, and optimizing paid advertising campaigns. The ideal candidate will bring strong analytical skills, attention to detail, and a proven ability to drive measurable ROI through strategic media planning and performance optimization.Key Responsibilities:- Creative mindset with the ability to conceptualize and test ad creatives.- Proven experience in creative testing and analyzing ad performance beyond numbers.- Knowledge of audience targeting, funnels, and ad strategy.- Should be data-driven and up to date with the latest Meta ad trends.- Strong understanding of media buying metrics (CTR, CPC, CPM, ROAS, CPA, LTV, etc.).- Experience in scaling accounts profitably with monthly spends of ₹10L–₹ 50L+.- Knowledge of conversion tracking, pixel setup, and data analysis tools (Google Analytics, GA4, Tag Manager).- Strong communication and analytical skills with a growth-oriented mindset.- Ability to manage multiple brand accounts simultaneously.- Familiarity with tools like Excel/Google Sheets, Meta Ads Manager, Lookerstudio etc.Required Skills & Qualifications:- Bachelor’s & Master's degrees in any field. (Engineering is plus)- Minimum 2+ years of experience in performance marketing in Meta Ads and Google Ads - (D2C clients handling experience preferred).- Ability to analyze data, identify trends, and make data-driven decisions.- Certification in Digital Marketing is a plus.- Excellent communication, reporting skills, and the ability to work collaboratively in a cross-functional team- Having your own laptop is mandatory.

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