Sr. Media Buyer

5 days ago

Pune, Maharashtra, India ROI Magnet Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Job Title:

Sr. Media Buyer - Meta & Google Ads


Location:

Baner, Pune (On-site)


Salary:

50000 per month


Experience:

2+ Years

About ROI Magnet:

ROI Magnet is a fast-growing performance marketing agency focused on delivering measurable results through data-driven strategies. Our culture thrives on innovation, creativity, and a deep passion for performance marketing.

About the Role:

We are looking for a results-driven Sr. Media Buyer with 2+ years of hands-on experience with Meta and Google in planning, executing, and optimizing paid advertising campaigns. The ideal candidate will bring strong analytical skills, attention to detail, and a proven ability to drive measurable ROI through strategic media planning and performance optimization.

Key Responsibilities:

    • Creative mindset with the ability to conceptualize and test ad creatives.
    • Proven experience in creative testing and analyzing ad performance beyond numbers.
    • Knowledge of audience targeting, funnels, and ad strategy.
    • Should be data-driven and up to date with the latest Meta ad trends.
    • Strong understanding of media buying metrics (CTR, CPC, CPM, ROAS, CPA, LTV, etc.).
    • Experience in scaling accounts profitably with monthly spends of ₹10L–₹ 50L+.
    • Knowledge of conversion tracking, pixel setup, and data analysis tools (Google Analytics, GA4, Tag Manager).
    • Strong communication and analytical skills with a growth-oriented mindset.
    • Ability to manage multiple brand accounts simultaneously.
    • Familiarity with tools like Excel/Google Sheets, Meta Ads Manager, Lookerstudio etc
  • .

Required Skills & Qualifications:

    • Bachelor's & Master's degrees in Marketing, Business, or related field (Not Mandatory).
    • Minimum 2+ years of experience in performance marketing. in Meta Ads and Google Ads - (secondary)(D2C or eCommerce experience preferred).
    • Ability to analyze data, identify trends, and make data-driven decisions.
    • Certification in Digital Marketing is a plus.
    • Excellent communication, reporting skills, and the ability to work collaboratively in a cross-functional team
    • Having your own laptop is mandatory.

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