Digital Marketing Executive

18 hours ago

KPHB Colony Hyderabad Telangana, India Stratus Info Technologies Full time

**Job Title**: Digital Marketing Executive
**Location**: Hyderabad (On-site)
**Experience**: 2-3 years

**Company Overview**

Vidyavision, managed by Stratus Info Technologies, is a leading educational portal dedicated to making information sharing in education simple, engaging, and interactive. Vidyavision serves as a valuable resource for students and educational organizations.

**Role Overview**

**Key Responsibilities**
- Plan, develop, and execute **digital marketing campaigns** across multiple platforms (Google Ads, Facebook Ads, etc.) with a focus on **cost-effective lead generation**.
- Manage and optimize **SEO activities** including **On-Page and Off-Page optimization** to improve search rankings and website traffic.
- Design and create engaging **visual content** using **Canva, Adobe Photoshop**, and other tools for social media and web platforms.
- Manage Vidyavision’s **social media accounts** and build strong audience engagement.
- Create, edit, and publish compelling web and social media content.
- Monitor campaign and website performance using analytics tools; generate **reports and actionable insights**.
- Collaborate with internal teams to align marketing campaigns with business goals.
- Stay updated on the latest trends, tools, and best practices in digital marketing.
- Work efficiently under deadlines while maintaining high-quality outputs.

**Qualifications & Skills**
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2-3 years of proven experience in **Digital Marketing**.
- Strong expertise in **Google Ads, Facebook Ads, and lead generation** at low cost.
- Experience with **SEO (On-Page & Off-Page)** optimization techniques.
- Proficiency in **Canva, Adobe Photoshop** or similar design tools.
- Solid knowledge of **Social Media Marketing, Web Content Writing, and Web Analytics**.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think strategically.
- Strong analytical, reporting, and presentation skills.
- Prior experience in the **educational sector** is an added advantage.
- Ability to work independently in a fast-paced, on-site environment in Hyderabad.

Pay: ₹18,000.00 - ₹30,000.00 per month

**Education**:

- Bachelor's (required)

Work Location: In person

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