Visiting Faculty

11 hours ago

Goregaon Mumbai Maharashtra, India School of Data Science and Business Intelligence (SDBI) Full time

**Job Title: Visiting Faculty - Marketing Analytics for Data Science**

**Location**:Mumbai, India (Patkar-Varde College, Goregaon West)

**Type**:Visiting / Part-Time

**Target Profile**:Industry Professionals or Experienced Academicians with expertise in Marketing Analytics and Data-Driven Decision Making

**About SDBI**:
**SDBI (School of Data and Business Intelligence)** is a premier institute in Data Science and Business Analytics, focused on equipping students with cutting-edge technical and analytical skills. Our programs blend data, business, and technology to prepare students for real-world challenges across industries.

**About the Role**:
We are seeking an experienced **Visiting Faculty in Marketing Analytics** to teach students pursuing Data Science and Business Analytics.

The role involves bridging marketing principles with data analytics — helping students understand how to leverage data for market insights, campaign optimization, and strategic decision-making.

**Key Responsibilities**:

- Deliver lectures and workshops on **Marketing Analytics**, covering both conceptual and practical aspects.
- Teach topics such as:

- Marketing metrics and KPIs
- Customer segmentation and targeting
- Campaign performance analysis
- Predictive modeling for marketing (CLV, churn, attribution)
- A/B testing and optimization
- Digital marketing analytics and dashboards
- Integrate **data science tools** (Excel, Python, R, or Power BI) for marketing data analysis.
- Guide students in **real-world case studies and projects**, focusing on marketing data interpretation.
- Design and evaluate assignments, practical exercises, and student presentations.
- Update course content in line with **emerging trends in data-driven marketing**.
- **3-10+ years of experience** in marketing analytics, data analytics, or related roles.
- Strong understanding of **marketing concepts and business analytics frameworks**.
- Proficiency with **Excel, Python/R, Power BI/Tableau**, or other marketing analytics tools.
- Ability to translate data insights into actionable business recommendations.
- Excellent communication and presentation skills.
- Prior teaching, training, or mentorship experience preferred but not mandatory.

**Commitment**:

- **4-8 hours per week**, on-campus at **Patkar-Varde College, Goregaon West, Mumbai**.
- Flexible schedule suitable for **working professionals**.

**How to Apply**:
**Job Type**: Contractual / Temporary

Pay: ₹20,000.00 - ₹40,000.00 per month

**Experience**:

- Higher education teaching: 3 years (preferred)
- marketing analytics: 5 years (preferred)

Work Location: In person

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