Social Media Marketing Executive

2 weeks ago

Gachibowli Hyderabad Telangana, India Tad Global Branding Pvt Ltd. Full time

**About US**:
Tad Global Branding Pvt Ltd is one of the leading Advertising and Brand Consulting Companies based out of Hyderabad. With over 25 years of rich experience working with diverse clients, the company is today known for innovative work in Creative and Brand Consulting - Digital & Social Media Marketing - Media, Strategy & Buying, offering complete Brand Solutions.

**Role Summary**:
The Social Media Analyst will be responsible for planning, implementing, managing, and monitoring the company's social media strategy to increase brand awareness, improve marketing efforts, and drive sales. The role requires strong analytical skills to measure performance and refine strategies.

**Roles and Responsibilities**:

- Conduct in-depth keyword research for blogs, ads, website content, and landing pages to optimize visibility and traffic.
- Utilize tools such as SEMrush, Ahrefs, or Google Keyword Planner to identify high-performing keywords.
- Research and propose relevant, engaging, and SEO-friendly blog topics tailored to the target audience.
- Monitor trends and competitor content to stay ahead in content planning.
- Act as the primary point of contact for drafting, scheduling, and publishing posts across all social media platforms.
- Manage and maintain a content calendar for timely execution of posts.
- Create and manage professional social media and ad accounts for new clients or campaigns.
- Ensure accounts are optimized with branding elements, bios, and tracking tools.
- Act as POC 1 for monitoring and responding to social media inbox messages and comments.
- Ensure timely and professional communication to enhance audience engagement.
- Prepare detailed performance reports for clients, covering key metrics such as reach, engagement, conversions, and ROI.
- Provide actionable insights and recommendations based on data analysis.
- Assist with SEO tasks, including on-page optimization, audits, and keyword updates.
- Collaborate with the team to align content with SEO strategies.
- Coordinate with Brand Managers (BMs) to ensure the timely delivery of social media posts and campaign materials.

**Qualification and Skills**:

- Minimum 2-3 years of experience in social media management, analytics, or digital marketing.
- Strong analytical skills to measure performance and refine strategies.
- Excellent communication and organizational skills.
- Creative problem-solving abilities and attention to detail.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

Application Question(s):

- What is your present CTC and expected CTC?

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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