Social Media Executive

11 hours ago

Hyderabad Telangana, India Hi-Techsters IT Services Private Limited Full time

Job Title:Social Media Executive

Location: Hyderabad

No. Of openings: 2

Employment Type: Full-time

Experience: Minimum 3 Years

Salary Range: ₹4.2 LPA - ₹4.8 LPA
Job Summary:

Key Responsibilities:
1.Social Media Strategy & Planning:

- Develop and execute social media strategies to increase brand awareness, engagement, and conversions across platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
- Set measurable goals for campaigns, aligned with business objectives.

2. Content Creation & Management:

- Create, curate, and manage published content (text, images, videos) that resonates with target audiences.
- Ensure content is on-brand, engaging, and follows best practices for each platform.

3. Trend Analysis & Implementation:

- Stay updated with the latest social media trends, algorithm changes, and new features across platforms.
- Implement trending tactics, creative ideas, and emerging social media tools to keep the brand relevant and ahead of competitors.

4.Community Management:

- Engage with followers and respond to comments, messages, and mentions in a timely and professional manner.
- Foster positive relationships with the online community and influencers to increase engagement.

5. Performance Tracking & Reporting:

- Monitor, track, and analyze the performance of social media campaigns using analytics tools (e.g., Google Analytics, Instagram Insights, etc.).
- Provide regular reports with insights on engagement, growth, and recommendations for improvements.

6. Campaign Management:

- Plan and execute paid social media advertising campaigns to reach wider audiences.
- Track campaign performance and optimize for conversions, ensuring a good return on investment (ROI).

7. Collaboration:

- Work closely with content creators, designers, and other marketing team members to ensure consistent brand messaging across all digital channels.
- Coordinate with other departments for promotions, product launches, and special events.

8. Crisis Management & Online Reputation:

- Monitor and manage the brand’s reputation on social media.
- Act quickly to address negative feedback or potential crises, maintaining the brand’s positive image.

Qualifications and Skills:

- Minimum 3 years of proven experience in social media management.
- Strong knowledge of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and emerging trends.
- Experience in building and executing successful social media campaigns.
- Excellent understanding of social media analytics and performance metrics.
- Hands-on experience with social media tools such as Hootsuite, Buffer, or Sprout Social.
- Excellent written and verbal communication skills.
- Creativity and the ability to create engaging content across various platforms.
- Knowledge of design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Ability to work in a fast-paced environment and manage multiple campaigns.
What We Offer:

- Competitive salary within the range of ₹4.2 LPA - ₹4.8 LPA, depending on experience and expertise.
- Opportunities for professional growth and career development.
- A dynamic and collaborative work environment.

Pay: ₹420,000.00 - ₹480,000.00 per year

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 3 years (preferred)
- total work: 3 years (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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