Area Sales Executive
1 day ago
**Area Sales Executive - HoReCa Segment**
**Company**:
**TCG Hospitality**
**Location**:
Pune, Maharashtra
**Industry**:
Hospitality | Food Service | HoReCa | FMCG (Food Products)
**About the Role**:
We are looking for dynamic, result-oriented **Area Sales Executives** to lead and grow our sales in the **HoReCa segment**, focusing on our premium range of **frozen gravies, curry bases, sauces, and food service products** under our brand. This role is ideal for professionals with strong exposure to **restaurant chains, QSRs, cloud kitchens, caterers, and institutional food businesses**.
**Key Responsibilities**:
- Drive B2B sales and expand the client base across restaurants, hotels, cloud kitchens, caterers, and institutional buyers.
- Identify new leads and convert them into long-term clients through consistent follow-up and relationship management.
- Conduct product tastings, demos, and presentations to chefs, purchase managers, and decision-makers.
- Negotiate pricing, order quantities, and delivery terms to maximize business and client satisfaction.
- Work closely with marketing and central team to develop region-specific campaigns.
- Maintain data on lead progress, feedback, sales closures, and competitor movement.
- Ensure post-sale coordination and support for repeat orders, sampling, and client servicing.
**Eligibility Criteria**:
- 2 to 5 years of proven sales experience in HoReCa / hospitality food service / food product FMCG industry.
- Strong network with chefs, kitchen heads, purchase managers in the HoReCa segment.
- Strong communication and negotiation skills.
- Self-driven with ability to work independently in the field.
- Graduate (any stream). MBA or Hotel Management background preferred.
**Perks & Benefits**:
- Attractive fixed salary + incentive-linked commissions
- TA/DA reimbursement for travel and field work
- Performance bonuses based on monthly and quarterly targets
- Opportunity to grow with a fast-scaling premium food brand
- Training, product support, and expert-driven backend support provided
**Reporting To**:
Regional Sales Head / Business Development Manager - TCG Hospitality
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹45,000.00 per month
**Benefits**:
- Health insurance
- Life insurance
- Provident Fund
- Work from home
Schedule:
- Day shift
Supplemental Pay:
- Commission pay
- Joining bonus
- Performance bonus
- Yearly bonus
Application Question(s):
- Do you have your own Two Wheeler?
**Experience**:
- B2B sales: 2 years (preferred)
- Field sales: 2 years (preferred)
- Direct sales: 2 years (preferred)
License/Certification:
- Driving Licence (preferred)
**Location**:
- Pune, Maharashtra (preferred)
Work Location: Remote
Application Deadline: 22/04/2025
Expected Start Date: 20/04/2025
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