Area Sales Executive

15 hours ago

Pune Maharashtra, India TCG Hospitality Full time

**Area Sales Executive - HoReCa Segment**

**Company**:
**TCG Hospitality**

**Location**:
Pune, Maharashtra

**Industry**:
Hospitality | Food Service | HoReCa | FMCG (Food Products)

**About the Role**:
We are looking for dynamic, result-oriented **Area Sales Executives** to lead and grow our sales in the **HoReCa segment**, focusing on our premium range of **frozen gravies, curry bases, sauces, and food service products** under our brand. This role is ideal for professionals with strong exposure to **restaurant chains, QSRs, cloud kitchens, caterers, and institutional food businesses**.

**Key Responsibilities**:

- Drive B2B sales and expand the client base across restaurants, hotels, cloud kitchens, caterers, and institutional buyers.
- Identify new leads and convert them into long-term clients through consistent follow-up and relationship management.
- Conduct product tastings, demos, and presentations to chefs, purchase managers, and decision-makers.
- Negotiate pricing, order quantities, and delivery terms to maximize business and client satisfaction.
- Work closely with marketing and central team to develop region-specific campaigns.
- Maintain data on lead progress, feedback, sales closures, and competitor movement.
- Ensure post-sale coordination and support for repeat orders, sampling, and client servicing.

**Eligibility Criteria**:

- 2 to 5 years of proven sales experience in HoReCa / hospitality food service / food product FMCG industry.
- Strong network with chefs, kitchen heads, purchase managers in the HoReCa segment.
- Strong communication and negotiation skills.
- Self-driven with ability to work independently in the field.
- Graduate (any stream). MBA or Hotel Management background preferred.

**Perks & Benefits**:

- Attractive fixed salary + incentive-linked commissions
- TA/DA reimbursement for travel and field work
- Performance bonuses based on monthly and quarterly targets
- Opportunity to grow with a fast-scaling premium food brand
- Training, product support, and expert-driven backend support provided

**Reporting To**:
Regional Sales Head / Business Development Manager - TCG Hospitality

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹45,000.00 per month

**Benefits**:

- Health insurance
- Life insurance
- Provident Fund
- Work from home

Schedule:

- Day shift

Supplemental Pay:

- Commission pay
- Joining bonus
- Performance bonus
- Yearly bonus

Application Question(s):

- Do you have your own Two Wheeler?

**Experience**:

- B2B sales: 2 years (preferred)
- Field sales: 2 years (preferred)
- Direct sales: 2 years (preferred)

License/Certification:

- Driving Licence (preferred)

**Location**:

- Pune, Maharashtra (preferred)

Work Location: Remote

Application Deadline: 22/04/2025
Expected Start Date: 20/04/2025

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