PPC Expert

3 hours ago

Madhyamgram Kolkata West Bengal, India Mohan Impressions Pvt. Ltd Full time

**“Presto”** is a brand owned by ‘Mohan Impressions Pvt Ltd’, a Company incorporated in 1995 and has been pioneer in the field of Personalised Gifts. Based in Kolkata, ‘PRESTO’ is today India’s Leading Solution Provider for people who want to enter the business of Personalised Gifts with a wide array of Solutions like : Sublimation, Laser Engraving - CO2,Fibre and 3D Crystal, Sand carving, Plotter Vinyl T Shirt Project, Button Badge, Mobile Skin, Digital Printing etc. All leading Pvt. and Govt. companies/organizations are our potential clients.

Currently we are looking for a PPC Expert to run PPC campaigns and monitor paid search budget. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers.

Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

**Position Opened**: PPC Expert

**Number of Vacancy**: 01

**Job Location**:Madhyamgram, Kolkata

**Responsibilities**:

- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g. Google AdWords, Bing)
- Be involved in keyword selection and audience targeting
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce risk of click fraud
- Keep abreast of PPC and SEM trends

**Schedule**:

- Day shift (10:00 AM - 07:00 PM)
- 6 days working

**Weekly off**: Sunday (**Fixed off**)

**Job type**:Full time/Permanent employment

**Salary**: 30k-35 k/month CTC

**Perks & Benefit**:

- Leave encashment
- Provident fund
- E.S.I.C
- Yearly Bonus

**Qualification & Skills**:

- Proven experience as a PPC Manager or Digital Marketing Specialist
- Experience in data analysis and reporting
- Knowledge of SEO and digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
- Understanding of HTML and XML is a plus
- Proficient in MS Office (particularly Excel)
- Excellent communication skills
- Analytical thinking with strong math skills
- Graduate in Marketing, Digital Media or a related field; AdWords certification is a plus
- Age limit: 18-35 Years

**Experience**:3-5 Years

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹30,000.00 - ₹35,000.00 per month

**Benefits**:

- Leave encashment
- Provident Fund

Schedule:

- Day shift
- Fixed shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

Ability to commute/relocate:

- Ganganagar, Madhyamgram, Kolkata - Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 3 years (required)

**Speak with the employer**
+91 8100652984

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