Cro & Retention Strategist
1 week ago
**Job Title: Growth Executive**
**Location**: Lower Parel, Mumbai
**Experience**: 1-3 Years
**Department**: Growth
**Job Summary**
**Key Responsibilities**
- Conduct **website and funnel analysis** to identify gaps in user experience and opportunities for improvement.
- Develop **CRO strategies** including A/B testing, landing page optimization, and user journey enhancements.
- Partner with design, performance, and tech teams to implement and measure CRO initiatives.
- Recommend improvements on **website architecture, messaging, and content** to boost engagement and conversions.
- Monitor **key growth metrics (activation, churn, retention, conversion rates)** and share actionable insights with stakeholders.
- Stay updated on **CRO frameworks, retention models, and marketing automation tools** to bring innovation into campaigns.
- Collaborate with cross-functional teams to ensure growth strategies align with overall business objectives.
**Requirements**:
- Bachelor’s/Master’s in Marketing, Business, or related field.
- **1+ years of experience** in growth, digital marketing, or CRO-focused roles (agency/consulting preferred).
- Strong understanding of **CRO principles, website analytics, and user funnel optimization**.
- Hands-on knowledge of tools like **GA4, VWO, Hotjar, HubSpot, Salesforce, or similar**.
- Strong analytical mindset with ability to turn data into **strategic recommendations**.
- Excellent communication and collaboration skills to work with creative, tech, and client teams.
**What We Offer**
- Chance to **own growth strategies** across website, CRO, and retention.
- Opportunity to **work directly with brand stakeholders** and influence business outcomes.
- Hands-on exposure to **leading MarTech and CRO tools**.
- A culture that values **strategic thinking, experimentation, and learning**.
Pay: Up to ₹550,000.00 per year
Application Question(s):
- What is your Total Work Experience ?
- What is your Current CTC ?
- What is your Expected CTC ?
- What is your Notice Period ?
Work Location: In person
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