Product Marketing Associate
2 days ago
Full Time
Delhi, India**Organization Name**:
Legitquest (LQ Global Services Pvt. Ltd.)**Experience**:
1 to 3 Years**Compensation range**:
3.6 LPA to 5 LPA**Location of posting**:
Delhi-
**Company Profile**:
Legitquest is a GenAI platform designed for law firms, corporations, and government institutions, augmenting productivity and automating complex workflows. Utilizing advanced algorithms and reasoning-capable Large Language Models (LLMs), which have been meticulously customized and developed by our team of legal experts, engineers, and researchers, Legitquest delivers cutting-edge solutions tailored to the legal sector's needs. To achieve a strong product-market fit, we are rapidly scaling our team to meet the growing demand and continue advancing our innovative offerings. The venture is backed by Water Bridge and Info Edge.
**Required Skills**:
- Strategic Thinking & Problem Solving
- Research and Analytical Skills
- Digital Marketing Expertise (SEO, SEM, Analytics)
- Strong Written and Verbal Communication Skills
- Technical Aptitude and Familiarity with SaaS Marketing
- Team Leadership & Stakeholder Management
**Roles & Responsibilities**:
- Conduct market research, surveys, and competitive analysis to understand customer needs, trends, and competitors.
- Develop and execute digital marketing strategies (SEO, SEM, content, and social media) to drive lead generation and customer acquisition.
- Create go-to-market strategies and lead product launches to ensure adoption and market penetration.
- Define and optimize key product metrics, including revenue growth, retention, and customer satisfaction.
- Design and execute marketing campaigns, leveraging automation and CRM tools (e.g., Marketo, Salesforce) to boost performance and engagement.
- Use customer insights, analytics to refine product positioning and improve user experience.
- Develop pricing strategies, manage partnerships, and oversee communications to drive business growth and market reach.
**Preferred Qualifications**:
- Engineer with MBA in Marketing.
- Certification/course in marketing, digital marketing, or product management.
**Contact Information**:
**Contact Person**: Tanu Singh**Contact**: 85888 58429
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