Performance Marketer
2 weeks ago
**Job Title: Performance Marketer**
**Location**: Phase
- 8A, Mohali
**Employment Type**: Full-time
**About the Role**
**Requirements**:
- Bachelor’s degree in Marketing, Business, or related field.
- Proven experience (2-5 years) in managing paid ad campaigns.
- Hands-on experience with **Google Ads, Meta Ads Manager, LinkedIn Campaign Manager**, etc.
- Strong analytical skills and ability to interpret data into actionable insights.
- Proficiency in **Google Analytics, Excel/Sheets, and tracking tools (UTM, Pixel setup, etc.)**.
- **Excellent English communication and coordination skills needed.**
**Core Skills**:
- Expertise in **Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, YouTube Ads, and Twitter Ads**.
- Strong knowledge of **retargeting campaigns, funnel building, and lead generation strategies**.
- Proficiency in **Google Analytics (GA4), Tag Manager, Pixel Setup, and Conversion Tracking**.
- Hands-on experience with **keyword research, A/B testing, and bid strategy optimization**.
- Ability to analyze campaign data and provide **data-driven insights for ROI optimization**.
- Strong skills in **budget allocation and ad spend management**.
**Technical Skills**:
- Proficiency in **Excel/Google Sheets** for reporting and dashboards.
- Knowledge of **automation tools** (Zapier, HubSpot, Zoho CRM, Mailchimp).
- Understanding of **SEO basics** to complement paid campaigns.
- Familiarity with **content marketing and social media strategies**.
**Soft Skills**:
- Excellent **analytical and problem-solving** abilities.
- Strong **communication and collaboration** with creative teams.
- Ability to work under pressure and meet deadlines.
- **Adaptability** to new tools, platforms, and digital trends.
Pay: ₹30,000.00 - ₹60,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Leave encashment
- Provident Fund
**Experience**:
- Google Ad Manager: 2 years (required)
- PPC Campaign Management: 3 years (required)
- Data management: 1 year (required)
- Total: 4 years (required)
**Language**:
- English (required)
License/Certification:
- Certifications in Google ads and Meta ads (required)
Work Location: In person
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