Aso

6 days ago

Surat Gujarat, India UPSQODE Full time

**Role**: ASO Specialist

**Required experience**: 1 to 4 years

**Job Location**: Surat, Gujarat

Qualification: Must have a degree in any field.

**Your responsibilities will include**:

- ASO strategies: Develop, manage, and execute best-in-class ASO strategies across the App Store (Apple) and Google Play Store (Android)‍‍
- Store page optimization: Creation, maintenance, and optimization of all elements of app store presence which includes text, asset, and keyword definition - in multiple languages.
- A/B test strategies: Test, track, and optimize AB tests on the app stores for increased download conversion rate and increased store page traffic, while staying on brand and relevant to each game’s USPs.‍
- KPI ownership: Store page conversion rate, organic acquisition, and store ranking‍
- Organic growth strategies: Work closely with UA on identifying, planning, executing, and measuring opportunities to stimulate our organic growth in an ROI-positive manner.‍
- Benchmarking: Have a deep knowledge of their games and the various competitors in the space, analyzing the strengths and weaknesses of the competitor products, as well as identifying potential opportunities to share with the game teams.‍

**Salary**: ₹15,000.00 - ₹35,000.00 per month

Schedule:

- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- ASO: 1 year (preferred)

Work Location: In person

**Speak with the employer**
+91 94091 31145

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