Hiring For Bank: Relationship Manager: Retail Agri

2 days ago

Karnal, India Skill Ventory Full time

Roles and Responsibilities

Job Purpose

Acquisition, enhancement and retention of customers by providing best possible services and being the dedicated point of contact for customers of Agri sector.

Job Responsibilities

Sourcing and Business Generation

Business scoping of geographical market for farming and rural community Sourcing proposals from individual farmers / Co- operative societies / Rural Mandis & Markets / Kissan Clubs / Farmer Producer Organizations etc. Conducting marketing activities for generating new business Work on productivity benchmarks

Market Update and Change in Product / Processes

To keep an update with respect to market requirement, competition and customer bankingbehavior. To understand the changing dynamics in the market and propose amendments in various productofferings. To keep abreast of changes in State Government laws and policies.

Relationship Building and Maintenance

To liaison with new and existing customers for relationships. To be in touch with agro centers /rural mandis / Rural markets / Kisan clubs for maintaining and deepening existing relationships. Addressing complaints received from customers within stipulated TAT.

Delinquency / Rotation & Recovery / Housekeeping

To work towards minimal delinquency in portfolio. Follow-up with customers for recovery. To monitor rotation of accounts To avoid dropping of limit in customers’ account, ensure submission of documents like LAD, CAM, etc. To support legal and remedial team for legal actions To work towards keeping Housekeeping parameters under control.

Farmer Education and Capacity Building

To conduct village level farmer meetings and educate farmers on various products offered by bank To make farmers aware of various aspects of banking and keep them informed about tools and technology for improving farm production. To educate farmers about debt waivers, crop insurance & government subsidies.

Increased penetration and cross sell

Cross sell of other assets and liability products Promotion of digital platforms like NetBanking, Mobile Banking, PayZapp, Insta Alert, Smart Buy, Chillr, etc.

Training and Development of SO/HBL

To utilize the sales resources (HBL/SO) for optimal sales support. To groom supporting staff and enhancing their skills by imparting regular trainings for better customer relationship dealing. To monitor performance and counseling them for delivery

Relationship with Retail Branches and Other Stake holders

Liaise with Credit to ensure timely decisioning of proposals & closure of Housekeeping items. To coordinate with Remedial team for NPA cases and work towards recovery of the same To coordinate with the local Operations team for disbursement Liaise with RBB team for activation of branches for KGC business & for providing best services to customers To liaise with Business Correspondents (BC’s) for new & existing customer relationships

Others

Any other task assigned by seniors from time to time.

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