Lakshmi Corporate Services | Business Development Manager
1 week ago
Business Development Manager - HCM Product
Purpose of the Role:
- Generate new revenue by creating new business opportunities and on time receivables to enhance the cash flow and growth of the company.
- Lead the marketing team to create prospective leads.
Responsibilities & Accountability:
- To Develop the annual marketing plan for my region/ market/ area while keeping in view the targeted customer segments (existing and prospects), marketing budget and overall business plan.
- Need to Launch targeted marketing programs as per the calendar and ensure smooth execution in-order to expand the reach, increase the funnel size, increase conversion, and maximize the revenue per customer.
- To Create the briefs for various marketing initiatives/ campaigns and work with different teams internally and externally (agencies) to develop impactful content.
- To Provide inputs basis internal & research data, to the business head for defining the size of opportunity based on analysis of target customer data and maximizing the conversion across the funnel through targeted marketing initiatives.
- Establish a process for tracking and monitoring campaign milestones to provide pre and post campaign reporting analysis and recommend next steps
- To Support new business initiatives, wherever required, by designing and executing campaigns and marketing events.
- To achieve the additional business growth in Construction functions.
- Need to Build trust and long-term relationships with clients/customers
- Need to Manage records of sales, revenue, and other important data
- Need to Make professional decisions in a fast-paced environment
- Need to Research the market and industry trends
- Need to Develop ways to improve the customer experience and build brand loyalty
- Need to Perform any other duty as assigned in line with the organization goals and objective
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