Lakshmi Corporate Services | Business Development Manager

1 week ago


coimbatore, India Lakshmi Corporate Services Full time

Business Development Manager - HCM Product

Purpose of the Role:

  • Generate new revenue by creating new business opportunities and on time receivables to enhance the cash flow and growth of the company.
  • Lead the marketing team to create prospective leads.


Responsibilities & Accountability:


  • To Develop the annual marketing plan for my region/ market/ area while keeping in view the targeted customer segments (existing and prospects), marketing budget and overall business plan.
  • Need to Launch targeted marketing programs as per the calendar and ensure smooth execution in-order to expand the reach, increase the funnel size, increase conversion, and maximize the revenue per customer.
  • To Create the briefs for various marketing initiatives/ campaigns and work with different teams internally and externally (agencies) to develop impactful content.
  • To Provide inputs basis internal & research data, to the business head for defining the size of opportunity based on analysis of target customer data and maximizing the conversion across the funnel through targeted marketing initiatives.
  • Establish a process for tracking and monitoring campaign milestones to provide pre and post campaign reporting analysis and recommend next steps
  • To Support new business initiatives, wherever required, by designing and executing campaigns and marketing events.
  • To achieve the additional business growth in Construction functions.
  • Need to Build trust and long-term relationships with clients/customers
  • Need to Manage records of sales, revenue, and other important data
  • Need to Make professional decisions in a fast-paced environment
  • Need to Research the market and industry trends
  • Need to Develop ways to improve the customer experience and build brand loyalty
  • Need to Perform any other duty as assigned in line with the organization goals and objective



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